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Amazon raises minimum wage to $15 for all U.S. workers

Political pressure works, y'all!

  • Even seasonal/temp workers will benefit from the wage raise.
  • The announcement is a direct response to public and political pressure.
  • The change begins November 1 — Merry Happy HoliXmas to folks who work there!

OK, be honest... who just searched for a job on Google with this news?

Giphy

Counting cash.

Politicians such as Bernie Sanders have spoken and even introduced legislation about the travesty presented by Amazon workers surviving on food stamps to supplement their wages—especially in light of the fact that Amazon CEO Jeff Bezos makes more in one minute than many of these people do in a year.

"We listened to our critics, thought hard about what we wanted to do, and decided we want to lead," Amazon founder and billionaire Jeff Bezos said in a statement. "We're excited about this change and encourage our competitors and other large employers to join us."

It's a testament to the power of political pressure, and the high-profile nature of Amazon as a company, that it has decided to make progress in this realm.

By the numbers...

(Photo by Sean Gallup/Getty Images)

Amazon warehouse workers protest outside the Axel Springer building on April 24, 2018 in Berlin, Germany. Several hundred Amazon warehouse workers from Germany, Poland and Italy protested outside the Axel Springer building, where inside Amazon CEO Jeff Bezos was scheduled to receive an award for innovation. The workers claim Amazon pays too little and offers too few benefits.

This will apply to 350,00 full time, part time, and temporary/contract workers in the United States who are vital to Amazon's ability to deliver as promised during the upcoming holidays. It also applies to Whole Foods employees, a company purchased last year by Amazon.

However, it also will be increased in some other countries— notably, Europe, where Amazon will raise the minimum to £10.50 (about $13.60) in the London area, and £9.60 ($12.33) for the rest of the United Kingdom.

In its press release, Amazon also stated that it will put pressure on the United States to increase the Federal minimum wage, which hasn't seen a bump from the current $7.25/hr. since 2009. The tipped minimum wage has been at $2.13/hr. since 1991.

Indeed, given the tighter labor market, though many of those jobs are low-wage and few benefits, this might mean other parts of retail and online sales companies will need to work on wages as well, or risk not having enough staff on hand for the coming holiday season.

In a speech today after the Amazon announcement praising Jeff Bezos and Amazon for making this move, Senator Sanders, who just last month introduced legislation called the Stop Bad Employers by Zeroing Out Subsidies act, told the media in attendance:

"It is no secret that I have been a harsh critic of the wage and employment practices of Amazon and its owner Jeff Bezos. It has been my view that the middle class and working families of this country should not have to subsidize Mr. Bezos, the wealthiest person on Earth, because many of his Amazon employees earned wages that were so low that they were forced to go on government programs like food stamps, Medicaid and subsidized housing."

"Today, I want to give credit where credit is due," Sanders said.

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Maps show how CNN lost America to Fox News

Is this proof of a dramatic shift?

Strange Maps
  • Map details dramatic shift from CNN to Fox News over 10-year period
  • Does it show the triumph of "fake news" — or, rather, its defeat?
  • A closer look at the map's legend allows for more complex analyses

Dramatic and misleading

Image: Reddit / SICResearch

The situation today: CNN pushed back to the edges of the country.

Over the course of no more than a decade, America has radically switched favorites when it comes to cable news networks. As this sequence of maps showing TMAs (Television Market Areas) suggests, CNN is out, Fox News is in.

The maps are certainly dramatic, but also a bit misleading. They nevertheless provide some insight into the state of journalism and the public's attitudes toward the press in the US.

Let's zoom in:

  • It's 2008, on the eve of the Obama Era. CNN (blue) dominates the cable news landscape across America. Fox News (red) is an upstart (°1996) with a few regional bastions in the South.
  • By 2010, Fox News has broken out of its southern heartland, colonizing markets in the Midwest and the Northwest — and even northern Maine and southern Alaska.
  • Two years later, Fox News has lost those two outliers, but has filled up in the middle: it now boasts two large, contiguous blocks in the southeast and northwest, almost touching.
  • In 2014, Fox News seems past its prime. The northwestern block has shrunk, the southeastern one has fragmented.
  • Energised by Trump's 2016 presidential campaign, Fox News is back with a vengeance. Not only have Maine and Alaska gone from entirely blue to entirely red, so has most of the rest of the U.S. Fox News has plugged the Nebraska Gap: it's no longer possible to walk from coast to coast across CNN territory.
  • By 2018, the fortunes from a decade earlier have almost reversed. Fox News rules the roost. CNN clings on to the Pacific Coast, New Mexico, Minnesota and parts of the Northeast — plus a smattering of metropolitan areas in the South and Midwest.

"Frightening map"

Image source: Reddit / SICResearch

This sequence of maps, showing America turning from blue to red, elicited strong reactions on the Reddit forum where it was published last week. For some, the takeover by Fox News illustrates the demise of all that's good and fair about news journalism. Among the comments?

  • "The end is near."
  • "The idiocracy grows."
  • "(It's) like a spreading disease."
  • "One of the more frightening maps I've seen."
For others, the maps are less about the rise of Fox News, and more about CNN's self-inflicted downward spiral:
  • "LOL that's what happens when you're fake news!"
  • "CNN went down the toilet on quality."
  • "A Minecraft YouTuber could beat CNN's numbers."
  • "CNN has become more like a high-school production of a news show."

Not a few find fault with both channels, even if not always to the same degree:

  • "That anybody considers either of those networks good news sources is troubling."
  • "Both leave you understanding less rather than more."
  • "This is what happens when you spout bullsh-- for two years straight. People find an alternative — even if it's just different bullsh--."
  • "CNN is sh-- but it's nowhere close to the outright bullsh-- and baseless propaganda Fox News spews."

"Old people learning to Google"

Image: Google Trends

CNN vs. Fox News search terms (200!-2018)

But what do the maps actually show? Created by SICResearch, they do show a huge evolution, but not of both cable news networks' audience size (i.e. Nielsen ratings). The dramatic shift is one in Google search trends. In other words, it shows how often people type in "CNN" or "Fox News" when surfing the web. And that does not necessarily reflect the relative popularity of both networks. As some commenters suggest:

  • "I can't remember the last time that I've searched for a news channel on Google. Is it really that difficult for people to type 'cnn.com'?"
  • "More than anything else, these maps show smart phone proliferation (among older people) more than anything else."
  • "This is a map of how old people and rural areas have learned to use Google in the last decade."
  • "This is basically a map of people who don't understand how the internet works, and it's no surprise that it leans conservative."

A visual image as strong as this map sequence looks designed to elicit a vehement response — and its lack of context offers viewers little new information to challenge their preconceptions. Like the news itself, cartography pretends to be objective, but always has an agenda of its own, even if just by the selection of its topics.

The trick is not to despair of maps (or news) but to get a good sense of the parameters that are in play. And, as is often the case (with both maps and news), what's left out is at least as significant as what's actually shown.

One important point: while Fox News is the sole major purveyor of news and opinion with a conservative/right-wing slant, CNN has more competition in the center/left part of the spectrum, notably from MSNBC.

Another: the average age of cable news viewers — whether they watch CNN or Fox News — is in the mid-60s. As a result of a shift in generational habits, TV viewing is down across the board. Younger people are more comfortable with a "cafeteria" approach to their news menu, selecting alternative and online sources for their information.

It should also be noted, however, that Fox News, according to Harvard's Nieman Lab, dominates Facebook when it comes to engagement among news outlets.

CNN, Fox and MSNBC

Image: Google Trends

CNN vs. Fox (without the 'News'; may include searches for actual foxes). See MSNBC (in yellow) for comparison

For the record, here are the Nielsen ratings for average daily viewer total for the three main cable news networks, for 2018 (compared to 2017):

  • Fox News: 1,425,000 (-5%)
  • MSNBC: 994,000 (+12%)
  • CNN: 706,000 (-9%)

And according to this recent overview, the top 50 of the most popular websites in the U.S. includes cnn.com in 28th place, and foxnews.com in... 27th place.

The top 5, in descending order, consists of google.com, youtube.com, facebook.com, amazon.com and yahoo.com — the latter being the highest-placed website in the News and Media category.
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//This will actually fire event. Should be called after consent was verifed