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Jennifer Moss

Jennifer Moss writes for Harvard Business Review. Her books include The Burnout Epidemic and Why Are We Here?

A person with shoulder-length blonde hair and a white blouse smiles slightly against a neutral background.

Open book on a grid background, left page with a blue sticky note saying "You can do it!!", while the right page features an orange-tinted photo of a woman resting her chin on her hand. Remember to be genuine and avoid carewashing in your motivations.

Well-being masterclass: How to avoid the pitfalls of company “carewashing”

Your teams need authentic caregiving, not an insincere plan to merely check all of the well-being boxes.