from the world's big
Domino's Pizza is fixing America's roads, one pothole at a time
We, for one, welcome our new pizza overlords.
Domino's Pizza is fixing America's deteriorating roads, one pothole at a time.
Yes, you read that correctly. It's called Paving for Pizza, and there's a whole website dedicated to it. The pizza company is not exactly known for benevolent infrastructure spending (it's perhaps best known for being the "eh, there's always Domino's" food choice, not that I'm complaining because quite frankly I'll eat an entire medium in one sitting if no one is watching), but if you've been paying attention to its advertising lately, this shouldn't come as a surprise.
Domino's currently has an ad campaign circling around 'pizza insurance'—wherein if you drop your pizza or something happens to it on the way home, Domino's will replace it. So this new tie-in makes sense. The franchise has a whole website dedicated to the trials and tribulations a pizza goes through when the car whacks a pothole.
Potholes cost about $3 billion a year to drivers, and the American Society of Civil Engineers believes it would cost $2.7 trillion to fix entirely. And every dollar not spent on road repair this year will cost $7 in 5 years, according to Pothole Info.
So far, Domino's has fixed five potholes in Burbank, CA; eight holes in Bartonville, TX; 40 holes in Milford, DE; and 150 potholes in Athens, GA. They all come with a free topping: some corporate branding on top of the pothole. It looks like this:
Is it embarrassing that our official institutions cannot maintain roads themselves? Yes. But is this solution mildly pleasing, and welcome when you're in need? Yes. Sort of like Domino's itself.
Innovation in manufacturing has crawled since the 1950s. That's about to speed up.
The inventor Nikola Tesla's esoteric beliefs included unusual theories about the Egyptian pyramids.
- Nikola Tesla had numerous unusual obsessions.
- One of his beliefs was that the Great Pyramids of Egypt were giant transmitters of energy.
- He built Tesla Towers according to laws inspired by studying the Pyramids.
Tesla sitting in his Colorado Springs laboratory
Wardenclyffe Tower. 1904.
How the Pyramids Were Built (Pyramid Science Part 2!)<span style="display:block;position:relative;padding-top:56.25%;" class="rm-shortcode" data-rm-shortcode-id="5c5b14cfb22ea75776afff26cb5ae397"><iframe type="lazy-iframe" data-runner-src="https://www.youtube.com/embed/52V9jmrgSbI?rel=0" width="100%" height="auto" frameborder="0" scrolling="no" style="position:absolute;top:0;left:0;width:100%;height:100%;"></iframe></span>
Nikola Tesla - Limitless Energy & the Pyramids of Egypt<span style="display:block;position:relative;padding-top:56.25%;" class="rm-shortcode" data-rm-shortcode-id="ca761572a4865a1d13a285886abe188a"><iframe type="lazy-iframe" data-runner-src="https://www.youtube.com/embed/Ft1waA3p2_w?rel=0" width="100%" height="auto" frameborder="0" scrolling="no" style="position:absolute;top:0;left:0;width:100%;height:100%;"></iframe></span>
SEAL training is the ultimate test of both mental and physical strength.
- The fact that U.S. Navy SEALs endure very rigorous training before entering the field is common knowledge, but just what happens at those facilities is less often discussed. In this video, former SEALs Brent Gleeson, David Goggins, and Eric Greitens (as well as authors Jesse Itzler and Jamie Wheal) talk about how the 18-month program is designed to build elite, disciplined operatives with immense mental toughness and resilience.
- Wheal dives into the cutting-edge technology and science that the navy uses to prepare these individuals. Itzler shares his experience meeting and briefly living with Goggins (who was also an Army Ranger) and the things he learned about pushing past perceived limits.
- Goggins dives into why you should leave your comfort zone, introduces the 40 percent rule, and explains why the biggest battle we all face is the one in our own minds. "Usually whatever's in front of you isn't as big as you make it out to be," says the SEAL turned motivational speaker. "We start to make these very small things enormous because we allow our minds to take control and go away from us. We have to regain control of our mind."
Is focusing solely on body mass index the best way for doctor to frame obesity?
- New guidelines published in the Canadian Medical Association Journal argue that obesity should be defined as a condition that involves high body mass index along with a corresponding physical or mental health condition.
- The guidelines note that classifying obesity by body mass index alone may lead to fat shaming or non-optimal treatments.
- The guidelines offer five steps for reframing the way doctors treat obesity.