Why Placebos Work So Well
More and more research suggests there is more than a fleeting boost to be gained from placebos. A change in mind-set about your health can create powerful physical changes.
What's the Latest Development?
The power and prevalence of placebos is surprising. In a survey of 700 British internists and rheumatologists, about half said they prescribe placebos on a regular basis. While prescribing placebos without patient consent is illegal in the US, plenty of clinical trials demonstrate their success even when patients are told they are being given a sugar pill. Placebos have been shown to have a positive effect on weight loss, depression, gastrointestinal pain, migraines and even Parkinson's.
What's the Big Idea?
Doctors say the routine of taking a pill, even though it contains no actual medicine, puts patients in a positive environment with respect to their health, creating an openness for change. But do placebos change the biology of diseases or do they just change a patient's perceptions of his or her symptoms? Dr. Ted Kaptchuk, director of Harvard's Program in Placebo Studies, says, "Right now, I think evidence is that placebo changes not the underlying biology of an illness, but the way a person experiences or reacts to an illness."
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The Oxfam report prompted Anand Giridharadas to tweet: "Don't be Pinkered into everything's-getting-better complacency."
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Participants sought to go the entirety of February without so much as a moan, groan, or bellyache.
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