What Is 'Pivoting' & Why Tech Entrepreneurs Need to Know
Learning how to leverage the advances of a failed business to create a new product has proven essential to many of the world's most successful companies. It helps in raising funds, too.
What's the Latest Development?
Pivoting is the latest word out of Silicon Valley to describe a key business attribute possessed by some of the world's most innovative companies. The tech entrepreneurs who started Instagram, for example, which just sold to Facebook for $1 billion, began with an idea for an online check-in app. When that did not bear fruit, they worked through ideas until they came to a photo sharing app. Venture capitalist Tony Conrad said, "[Pivoting] represents some of the best methodology that the Valley has invented. Starting something, determining it's not working, and then leveraging aspects of that technology is extremely powerful."
What's the Big Idea?
Technology entrepreneurs of bygone eras could give themselves the liberty of a couple years to develop a new product and test the market. But today's business cycles change much more quickly. Abandoning an idea that lacks luster, and tolerating a certain amount of failure, are some of Silicon Valley's tried and tested methods of success. According to Startup Genome Compass of San Francisco, which tracks more than 13,000 Internet start-ups, "founders who change products and markets between one and three times raise more money than those who don't."
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Research in plant neurobiology shows that plants have senses, intelligence and emotions.
- The field of plant neurobiology studies the complex behavior of plants.
- Plants were found to have 15-20 senses, including many like humans.
- Some argue that plants may have awareness and intelligence, while detractors persist.
E-cigarettes may be safer than traditional cigarettes, but they come with their own risks.
- A new study used an MRI machine to examine how vaping e-cigarettes affects users' cardiovascular systems immediately after inhalation.
- The results showed that vaping causes impaired circulation, stiffer arteries and less oxygen in their blood.
- The new study adds to a growing body of research showing that e-cigarettes – while likely safer than traditional cigarettes – are far from harmless.
Since the idea of locality is dead, space itself may not be an aloof vacuum: Something welds things together, even at great distances.
- Realists believe that there is an exactly understandable way the world is — one that describes processes independent of our intervention. Anti-realists, however, believe realism is too ambitious — too hard. They believe we pragmatically describe our interactions with nature — not truths that are independent of us.
- In nature, properties of Particle B may be depend on what we choose to measure or manipulate with Particle A, even at great distances.
- In quantum mechanics, there is no explanation for this. "It just comes out that way," says Smolin. Realists struggle with this because it would imply certain things can travel faster than light, which still seems improbable.