Singapore Nightclub Installs Urinal-Based Inebriation Testing

The aptly-named Pee Analyzer sends results to an RFID card that's given to the patron at the start of his evening in exchange for his car keys.

What's the Latest Development?

Singapore nightclub Zouk and marketing agency DDB Group have together devised a system that will hopefully reduce the number of drunk drivers on the roads: The Pee Analyzer consists of a RFID card, which the customer takes in exchange for his car keys, and a testing device installed into the club's urinals, which reports his alcohol level both on a screen in front of him and to the card itself. If the customer is too drunk to comprehend the screen's message -- "Maybe you've had one too many to drive; call a cab or use our drive home service" -- he will still need to hand his card back to the valet, who will run it through an RFID reader and repeat the recommendation.

What's the Big Idea?

Over 2,100 cases of drunk driving were reported in Singapore during a recent 12-month period, and some of those resulted in fatalities. According to a promotional video, the Pee Analyzer tested over 570 drivers in two weeks, and of those, more than 340 took one of the alternative travel options offered and made it home in one piece. The testing device is designed to reset itself in order to avoid mixing up readings of multiple customers.

Photo Credit:

Read it at Digital Trends

Compelling speakers do these 4 things every single time

The ability to speak clearly, succinctly, and powerfully is easier than you think

Former U.S. President Barack Obama speaks during a Democratic Congressional Campaign Committee rally at the Anaheim Convention Center on September 8, 2018 in Anaheim, California. (Photo by Barbara Davidson/Getty Images)
Personal Growth

The ability to communicate effectively can make or break a person's assessment of your intelligence, competence, and authenticity.

Keep reading Show less

Intimacy and sexual desire in couples can be heightened by this practice

Researchers discover a link between nonverbal synchronization and relationship success.

Sex & Relationships
  • Scientists say coordinating movements leads to increased intimacy and sexual desire in a couple.
  • The improved rapport and empathy was also observed in people who didn't know each other.
  • Non-verbal clues are very important in the development stages of a relationship.
Keep reading Show less

How 'dark horses' flip the script of success and happiness

What defines a dark horse? The all-important decision to pursue fulfillment and excellence.

Big Think Books

When we first set the Dark Horse Project in motion, fulfillment was the last thing on our minds. We were hoping to uncover specific and possibly idiosyncratic study methods, learning techniques, and rehearsal regimes that dark horses used to attain excellence. Our training made us resistant to ambiguous variables that were difficult to quantify, and personal fulfillment seemed downright foggy. But our training also taught us never to ignore the evidence, no matter how much it violated our expectations.

Keep reading Show less