Should Movie Prices Be Tied To The Size Of The Viewer's Screen?
In Jeffrey Katzenberg's vision of the future, movies will appear exclusively on the big screen for exactly three weekends before they become widely available for all formats, from regular TVs to smartphones.
What's the Latest Development?
During a panel discussion at this week's Milken Global Conference in Los Angeles, DreamWorks Animation CEO Jeffrey Katzenberg described what movie prices and distribution -- and, consequently, movie watching -- could look like in the future. "A movie will come out and you will have 17 days - that's exactly three weekends [to see it in the theater]...On the 18th day, these movies will be available everywhere ubiquitously and you will pay for the size." Suggested prices were US$15 for a theater, $4 for a 75-inch TV, and $1.99 for a smartphone.
What's the Big Idea?
Historically the time between a movie's big-screen debut and its availability in smaller formats has been quite long, but with advances in technology and increased consumer demand, that period has grown significantly shorter. While Katzenberg's proposed model would, as he said, "reinvent the enterprise of movies," The Verge's Vlad Savov wondered how it would work given the many different types of screens and formats available. "[I]t's hard to imagine a security system that would reliably recognize the exact size of the screen [the movie is] being displayed on."
Photo Credit: Shutterstock.com
Upvote/downvote each of the videos below!
As you vote, keep in mind that we are looking for a winner with the most engaging social venture pitch - an idea you would want to invest in.
"Earth" features about 30 of the biggest names in entertainment.
- Lil Dicky is a rapper and comedian who released his debut album in 2015.
- His new music video, "Earth," features artists such as Justin Bieber, Ariana Grande, Ed Sheehan, Kevin Hart, and Leonardo DiCaprio.
- All proceeds of the music video will go to environmental causes, Dicky said.
Some evidence attributes a certain neurological phenomenon to a near death experience.
Time of death is considered when a person has gone into cardiac arrest. This is the cessation of the electrical impulse that drive the heartbeat. As a result, the heart locks up. The moment the heart stops is considered time of death. But does death overtake our mind immediately afterward or does it slowly creep in?
- A forensic artist in Scotland has made a hyper realistic model of an ancient dog.
- It was based on the skull of a dog dug up in Orkney, Scotland, which lived and died 4,000 years ago.
- The model gives us a glimpse of some of the first dogs humans befriended.
SMARTER FASTER trademarks owned by The Big Think, Inc. All rights reserved.