Shenzhen Asks Internet For Help With Its "Chinglish"
Officials in the Chinese city have put out an appeal to help them correct signs containing clumsy English translations. It's part of a greater initiative designed to entice more foreigners to move to the area.
Kecia Lynn has worked as a technical writer, editor, software developer, arts administrator, summer camp director, and television host. A graduate of Case Western Reserve University and the Iowa Writers' Workshop, she is currently living in Iowa City and working on her first novel.
What's the Latest Development?
Last week, the Foreign Affairs Office in the Chinese city of Shenzhen announced a campaign inviting citizens to help improve the English portion of its public signage. The two-month initiative asks people to submit, via e-mail and social media, information about poorly-translated signs including their location and, if possible, a better translation. Participants "will be awarded with certificates, a Chinese-English dictionary and free English training classes."
What's the Big Idea?
According to one blogger, "Chinglish" is the result of direct translation from Chinese to English. For English speakers, public signs written in Chinglish can range from hilarious to dangerously misleading. While the problem is well-known in many major cities, past campaigns to wipe it out -- most notably in Beijing and Shanghai ahead of major international events -- have been largely unsuccessful. Shenzhen has experienced an influx of foreigners in recent years, about 20,000 of whom have settled in the city. To attract more, officials are offering tax exemptions and improved working and living conditions in addition to clearer signage.
How a cataclysm worse than what killed the dinosaurs destroyed 90 percent of all life on Earth.
While the demise of the dinosaurs gets more attention as far as mass extinctions go, an even more disastrous event called "the Great Dying” or the “End-Permian Extinction” happened on Earth prior to that. Now scientists discovered how this cataclysm, which took place about 250 million years ago, managed to kill off more than 90 percent of all life on the planet.
A new study discovers the “liking gap” — the difference between how we view others we’re meeting for the first time, and the way we think they’re seeing us.
We tend to be defensive socially. When we meet new people, we’re often concerned with how we’re coming off. Our anxiety causes us to be so concerned with the impression we’re creating that we fail to notice that the same is true of the other person as well. A new study led by Erica J. Boothby, published on September 5 in Psychological Science, reveals how people tend to like us more in first encounters than we’d ever suspect.
Using advanced laser technology, scientists at NASA will track global changes in ice with greater accuracy.
Leaving from Vandenberg Air Force base in California this coming Saturday, at 8:46 a.m. ET, the Ice, Cloud, and Land Elevation Satellite-2 — or, the "ICESat-2" — is perched atop a United Launch Alliance Delta II rocket, and when it assumes its orbit, it will study ice layers at Earth's poles, using its only payload, the Advance Topographic Laser Altimeter System (ATLAS).
SMARTER FASTER trademarks owned by The Big Think, Inc. All rights reserved.