Providing Clean Water Through The Pages Of A Book
The Drinkable Book's pages are made of filters treated with silver nanoparticles. When a filter is placed inside a special case and water poured through, it removes almost all the bacteria, making it safe to drink.
What's the Latest Development?
DDB New York and WATERisLIFE have teamed up to produce a very special book, The Drinkable Book, that could potentially save lives in areas that have little to no access to clean water. In addition to providing safe water habits, each of the book's 24 pages contains two paper filters that have been treated with silver nanoparticles. When a user places one filter into the case that comes with the book and pours contaminated water through it, the water that comes out is almost completely free of bacteria, making it safe to drink.
What's the Big Idea?
Deaths caused directly or indirectly by unsafe drinking water number in the millions every year, with the vast majority of them happening in the developing world. A video on the WATERisLIFE Web site notes that the pages are inexpensive to produce, making the system "by far the cheapest option on the market." It's also highly sustainable: Each filter lasts for 30 days, and one book can provide a user with clean water for up to four years.
Photo Credit: Shutterstock.com
Swipe right to make the connections that could change your career.
Swipe right. Match. Meet over coffee or set up a call.
No, we aren't talking about Tinder. Introducing Shapr, a free app that helps people with synergistic professional goals and skill sets easily meet and collaborate.
This economy has us in survival mode, stressing out our bodies and minds.
- Economic hardship is linked to physical and psychological illness, resulting in added healthcare expenses people can't afford.
- The gig economy – think Uber, Lyft, TaskRabbit, Handy – is marketed as a 'be your own boss' revolution, but it can be dehumanizing and dangerous; every worker is disposable.
- The cooperative business model can help reverse wealth inequality.
Meanwhile, Spaniards are the least likely to say their culture is superior to others.
- Survey by Pew Research Center shows great variation in chauvinism across Europe.
- Eight most chauvinist countries are in the east, and include Russia.
- British much more likely than French (and slightly more likely than Germans) to say their culture is "superior" to others.
A new study explores how certain personality traits affect individuals' attitudes on obesity in others.
- The study compared personality traits and obesity views among more than 3,000 mothers.
- The results showed that the personality traits neuroticism and extraversion are linked to more negative views and behaviors related to obesity.
- People who scored high in conscientiousness are more likely to experience "fat phobia.
SMARTER FASTER trademarks owned by The Big Think, Inc. All rights reserved.