Former Alaska governor Sarah Palin has amassed a $12 million fortune in the past year. She is "a singular national industry," writes Gabriel Sherman. "No one else has rolled politics and entertainment into the same scintillating, infuriating, spectacularly lucrative package the way Palin has or marketed herself over multiple platforms with the sophistication and sheer ambitiousness that Palin has shown, all while maintaining a viable presence as a prospective presidential candidate in 2012."