How to Sell Your Great Idea
If you've got an idea, you've got to know how to sell it. Here is a simple guide to presenting your vision to investors, customers and colleagues.
What's the Latest Development?
If you think you've got a good business idea, you've got to know how to sell it. Approaching investors, customers and colleagues can be tricky so here are some tips: Appear credible by doing what you know. Investors are looking for someone with solid knowledge of their field, not a kooky visionary. Another tip: Adapt to your audience. "When you're trying to sell somebody a new idea, you must persuade them that the idea confirms their own opinions, rather than proves them wrong," says business author Seth Godin.
What's the Big Idea?
If emotion is attached to your idea or product, it could go a long way. Investors, like everyone, will be more easily swayed if you think that your idea is going to change the world. If an investor does get on board, he or she may quickly express skepticism, so be ready to explain how your idea is different from the ones that came before it. Finally, create momentum by asking the right questions such as: 'When do we start?', 'Does this make sense to you?' and 'Can we bring this to the other partners?'
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What can 3D printing do for medicine? The "sky is the limit," says Northwell Health researcher Dr. Todd Goldstein.
- Medical professionals are currently using 3D printers to create prosthetics and patient-specific organ models that doctors can use to prepare for surgery.
- Eventually, scientists hope to print patient-specific organs that can be transplanted safely into the human body.
- Northwell Health, New York State's largest health care provider, is pioneering 3D printing in medicine in three key ways.
Beyond Beef sizzles and marbleizes just like real beef, Beyond Meat says.
- Shares of Beyond Meat opened at around $200 on Tuesday morning, falling to nearly $170 by the afternoon.
- Wall Street analysts remain wary of the stock, which has been on a massive hot streak since its IPO in May.
- Beyond Meat faces competition from Impossible Foods and, as of this week, Tyson.
Average waiting time for hitchhikers in Ireland: Less than 30 minutes. In southern Spain: More than 90 minutes.
- A popular means of transportation from the 1920s to the 1980s, hitchhiking has since fallen in disrepute.
- However, as this map shows, thumbing a ride still occupies a thriving niche – if at great geographic variance.
- In some countries and areas, you'll be off the street in no time. In other places, it's much harder to thumb your way from A to B.
A recent study used data from the Big Five personality to estimate psychopathy prevalence in the 48 contiguous states and Washington, D.C.
- The study estimated psychopathy prevalence by looking at the prevalence of certain traits in the Big Five model of personality.
- The District of Columbia had the highest prevalence of psychopathy, compared to other areas.
- The authors cautioned that their measurements were indirect, and that psychopathy in general is difficult to define precisely.
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