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How to Buy Happiness

"How do you find contentment in an acquisitive society? By changing the things you spend your money on, says a U.S. academic." The Independent reports on the upside to the recession.

“In a new paper, If Money Doesn’t Make You Happy Then You Probably Aren’t Spending it Right, Elizabeth Dunn argues that spending money wisely is a sure-fire route to happiness. Dunn lays out eight ways to use money to make you happy: buy experiences instead of things; lots of small treats instead of a few big ones; give money to others; pay now and consume later; think about the negatives of what you want to buy; don’t use price comparison sites as they distract from other attributes a product has; follow other people when choosing what to buy, as they are a better predictor of how happy a purchase will make us than our own judgement.”


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