How Instagram Will Change Your Facebook Experience

By spending a cool $1 billion to acquire the photo sharing app Instagram, Facebook wants to increase its mobile presence and bring better photo quality to its Timeline platform. 

What's the Latest Development?

Facebook has purchased Instagram, the photo sharing app, for a cool $1 billion. So how will that purchase affect the way you already use their products? Look for Facebook to extend its limited mobile reach using Instagram's exploding subscriber list, which has gone from 5 to 30 million in just the last 10 months. The social media king will also use Instagram's photo curating technology to improve its Timeline platform, which is far more image heavy than users' previous walls and has, so far, faced stiff resistance from some users. 

What's the Big Idea?

Instagram is currently known as a photo sharing app but with Facebook as an ally (and a boss), it will seek to become a social networking platform in its own right. To date, Instagram's creators had resisted monetizing the platform to keep from smudging users' limited mobile screen space with advertisements. Now, Facebook is expected to encourage Instagram users to begin following company profiles on its site through branding images posted on Instagram. With its purchase, Facebook has also gained Instagram's talented team of engineers. 

Photo credit:

Related Articles

Scientists discover what caused the worst mass extinction ever

How a cataclysm worse than what killed the dinosaurs destroyed 90 percent of all life on Earth.

Credit: Ron Miller
Surprising Science

While the demise of the dinosaurs gets more attention as far as mass extinctions go, an even more disastrous event called "the Great Dying” or the “End-Permian Extinction” happened on Earth prior to that. Now scientists discovered how this cataclysm, which took place about 250 million years ago, managed to kill off more than 90 percent of all life on the planet.

Keep reading Show less

Why we're so self-critical of ourselves after meeting someone new

A new study discovers the “liking gap” — the difference between how we view others we’re meeting for the first time, and the way we think they’re seeing us.

New acquaintances probably like you more than you think. (Photo by Simone Joyner/Getty Images)
Surprising Science

We tend to be defensive socially. When we meet new people, we’re often concerned with how we’re coming off. Our anxiety causes us to be so concerned with the impression we’re creating that we fail to notice that the same is true of the other person as well. A new study led by Erica J. Boothby, published on September 5 in Psychological Science, reveals how people tend to like us more in first encounters than we’d ever suspect.

Keep reading Show less

NASA launches ICESat-2 into orbit to track ice changes in Antarctica and Greenland

Using advanced laser technology, scientists at NASA will track global changes in ice with greater accuracy.

Firing three pairs of laser beams 10,000 times per second, the ICESat-2 satellite will measure how long it takes for faint reflections to bounce back from ground and sea ice, allowing scientists to measure the thickness, elevation and extent of global ice

Leaving from Vandenberg Air Force base in California this coming Saturday, at 8:46 a.m. ET, the Ice, Cloud, and Land Elevation Satellite-2 — or, the "ICESat-2" — is perched atop a United Launch Alliance Delta II rocket, and when it assumes its orbit, it will study ice layers at Earth's poles, using its only payload, the Advance Topographic Laser Altimeter System (ATLAS).

Keep reading Show less