Gruesome Images Stop Smokers

In numerous health surveys around the world many smokers report that graphic images motivate them to quit. Non-smokers say they feel deterred from ever picking up a pack.

What's the Latest Development?


The F.D.A. has brought new health warnings to packs of cigarettes for the first time in 25 years. "The nine pictures that must appear on all adverts and cigarette packages sold in the U.S. by September 2011 include a cancerous mouth with lesions and rotting teeth, a man smoking through a tracheotomy hole and a diseased lung. ... 'It's been a long time in coming, says Roy Herbst of Yale University and chair of the American Association for Cancer Research's Task Force on Tobacco and Cancer. 'We hope they will dissuade people from buying and using cigarettes.'"

What's the Big Idea?

While there are mixed results as to the deterrent effect of gruesome images on packs of cigarettes, the latest research seems to support the government's new photographic health warnings. "According to Ellen Peters of Ohio State University, who conducted a 2007 study that found Canada's morbid warning pictures would be effective in the U.S. too, the message is clear. 'Graphic warning labels encourage negative emotional reactions to cigarettes and those emotions become associated with smoking cues,' she says."

​There are two kinds of failure – but only one is honorable

Malcolm Gladwell teaches "Get over yourself and get to work" for Big Think Edge.

Big Think Edge
  • Learn to recognize failure and know the big difference between panicking and choking.
  • At Big Think Edge, Malcolm Gladwell teaches how to check your inner critic and get clear on what failure is.
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Is this why time speeds up as we age?

We take fewer mental pictures per second.

Photo by Djim Loic on Unsplash
Mind & Brain
  • Recent memories run in our brains like sped-up old movies.
  • In childhood, we capture images in our memory much more quickly.
  • The complexities of grownup neural pathways are no match for the direct routes of young brains.
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New alternative to Trump's wall would create jobs, renewable energy, and increase border security

A consortium of scientists and engineers have proposed that the U.S. and Mexico build a series of guarded solar, wind, natural gas and desalination facilities along the entirety of the border.

Credit: Purdue University photo/Jorge Castillo Quiñones
Politics & Current Affairs
  • The proposal was recently presented to several U.S. members of Congress.
  • The plan still calls for border security, considering all of the facilities along the border would be guarded and connected by physical barriers.
  • It's undoubtedly an expensive and complicated proposal, but the team argues that border regions are ideal spots for wind and solar energy, and that they could use the jobs and fresh water the energy park would create.
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Climate change melts Mount Everest's ice, exposing dead bodies of past climbers

Melting ice is turning up bodies on Mt. Everest. This isn't as shocking as you'd think.

Image source: Wikimedia commons
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  • Mt. Everest is the final resting place of about 200 climbers who never made it down.
  • Recent glacial melting, caused by global warming, has made many of the bodies previously hidden by ice and snow visible again.
  • While many bodies are quite visible and well known, others are renowned for being lost for decades.

The bodies that remain in view are often used as waypoints for the living. Some of them are well-known markers that have earned nicknames.

For instance, the image above is of "Green Boots," the unidentified corpse named for its neon footwear. Widely believed to be the body of Tsewang Paljor, the remains are well known as a guide point for passing mountaineers. Perhaps it is too well known, as the climber David Sharp died next to Green Boots while dozens of people walked past him- many presuming he was the famous corpse.

A large area below the summit has earned the discordant nickname "rainbow valley" for being filled with the bright and colorfully dressed corpses of maintainers who never made it back down. The sight of a frozen hand or foot sticking out of the snow is so common that Tshering Pandey Bhote, vice president of Nepal National Mountain Guides Association claimed: "most climbers are mentally prepared to come across such a sight."

Other bodies are famous for not having been found yet. Sandy Irvine, the partner of George Mallory, may have been one of the first two people to reach the summit of Everest a full thirty years before Edmund Hillary and Tenzing Norgay did it. Since they never made it back down, nobody knows just how close to the top they made it.

Mallory's frozen body was found by chance in the nineties without the Kodak cameras he brought up to record the climb with. It has been speculated that Irvine might have them and Kodak says they could still develop the film if the cameras turn up. Circumstantial evidence suggests that they died on the way back down from the summit, Mallory had his goggles off and a photo of his wife he said he'd put at the peak wasn't in his coat. If Irving is found with that camera, history books might need rewriting.

As Everest's glaciers melt its morbid history comes into clearer view. Will the melting cause old bodies to become new landmarks? Will Sandy Irvine be found? Only time will tell.

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