Creativity Needs a Drill Sergeant, Not a Muse

Stan Richard's insistence on strict rules may seem at odds with running a successful, creative advertising agency but his company has created some of our time's most memorable ads. 

What's the Latest Development?

While the advertising industry likes to cater to its creative employees want for a relaxed and leisurely workplace, complete with office pool table, Stan Richards, founder of the The Richards Group, has long insisted on strict rules. While his vision of the advertising world has adapted to changing circumstances, he still insists that drudgery and creativity are not mutually exclusive. Even today, his employees keep detailed time sheets that account for every 15 minutes of work. 

What's the Big Idea?

While Richards' business has suffered some setbacks during the transition to the modern advertising world—where new and agile companies can outmaneuver older, more established ones—his insistence on hard work and accountability has saved the company's bottom line. "Creative people, in advertising as in other fields, have a primary goal: to make something great. To do that, it helps to have a leader who cares even more deeply about making your work great than you do."

LinkedIn meets Tinder in this mindful networking app

Swipe right to make the connections that could change your career.

Getty Images
Swipe right. Match. Meet over coffee or set up a call.

No, we aren't talking about Tinder. Introducing Shapr, a free app that helps people with synergistic professional goals and skill sets easily meet and collaborate.

Keep reading Show less

10 books to check out from Jordan Peterson's 'Great Books' list

The Canadian professor has an extensive collection posted on his site.

Jordan Peterson with Carl Jung and the cover art of Jaak Panksepp's 'Affective Neuroscience' (Image: Chris Williamson/Getty Images/Big Think)
Personal Growth
  • Peterson's Great Books list features classics by Orwell, Jung, Huxley, and Dostoevsky.
  • Categories include literature, neuroscience, religion, and systems analysis.
  • Having recently left Patreon for "freedom of speech" reasons, Peterson is taking direct donations through Paypal (and Bitcoin).
Keep reading Show less

Radical theory says our universe sits on an inflating bubble in an extra dimension

Cosmologists propose a groundbreaking model of the universe using string theory.

Getty Images/Suvendu Giri
Surprising Science
  • A new paper uses string theory to propose a new model of the universe.
  • The researchers think our universe may be riding a bubble expanded by dark energy.
  • All matter in the universe may exist in strings that reach into another dimension.
Keep reading Show less

Should you invest in China's stock market? Know this one thing first.

Despite incredible economic growth, it is not necessarily an investor's paradise.

  • China's stock market is just 27 years old. It's economy has grown 30x over that time.
  • Imagine if you had invested early and gotten in on the ground floor.
  • Actually, you would have lost money. Here's how that's possible.