Cleaning Up the Oceans with a Vacuum Cleaner
Ocean pollution has been a topic of increasing concern lately and its devastating aftermath for marine life has been grimly documented. To raise awareness about the issue, Electrolux has introduced Vac from the Sea -- a series of six limited-edition of energy-efficient vacuum cleaners made with plastic salvaged from vulnerable marine habitats.
Electrolux dreamt up the project when, in their search for sustainable source materials for the chasis of the new vacuums, they stumbled upon a plastic paradox: While oceans remain polluted with plastic, recycled plastics for home appliances were both hard to find and prohibitively exepnsive. So, they decided to make their own. Vac from the Sea was born.
Each of the five designs uses plastic from a specific region – Hawaii for the Pacific edition, Sweden's Skagerrak for the The North Sea, Saint-Cyr-sur-Mer in France for The Mediterranean, Thailand's Phi Phi Islands for The Indian Ocean, the coastal waters of Sweden, Poland and Latvia for The Baltic Sea, and waters outside the UK for and The Atlantic – and plastic is collected in partnership with local environmental nonprofits working to clean up coastlines.
Maria Popova is the editor of Brain Pickings, a curated inventory of miscellaneous interestingness. She writes for Wired UK, GOOD Magazine, Design Observer and Huffington Post, and spends a shameful amount of time on Twitter.
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The Oxfam report prompted Anand Giridharadas to tweet: "Don't be Pinkered into everything's-getting-better complacency."
- A new report by Oxfam argues that wealth inequality is causing poverty and misery around the world.
- In the last year, the world's billionaires saw their wealth increase by 12%, while the poorest 3.8 billion people on the planet lost 11% of their wealth.
- The report prompted Anand Giridharadas to tweet: "Don't be Pinkered into everything's-getting-better complacency." We explain what Steven Pinker's got to do with it.
Moans, groans, and gripes release stress hormones in the brain.
Could you give up complaining for a whole month? That's the crux of this interesting piece by Jessica Hullinger over at Fast Company. Hullinger explores the reasons why humans are so predisposed to griping and why, despite these predispositions, we should all try to complain less. As for no complaining for a month, that was the goal for people enrolled in the Complaint Restraint project.
Participants sought to go the entirety of February without so much as a moan, groan, or bellyache.
- Facebook and Google began as companies with supposedly noble purposes.
- Creating a more connected world and indexing the world's information: what could be better than that?
- But pressure to return value to shareholders came at the expense of their own users.
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