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A Developer's Guide to Finding Whitespace - Apple Targets Instapaper, Dropbox and Others
The photo to the left is founder Marco Arment's four letter tweet after seeing Apple launch a competitor to his popular startup, Instapaper.
There's been a lot of coverage as of late about platforms taking over the business of successful developers on their platform. Twitter has been the seen as the worst offender lately, but after today's WWDC, expect to see more complaints about Apple as well.
Apple announced several updates today that compete with companies that have iOS applications - if interested in who's affected, the NYT has already published a list.
If you're a developer building on top of a platform, I think there are some ways to guard against disruption from the platform owner - here's my attempt at a partial list which I've built from essentially two sources: (1) Our experience at Involver building on top of Facebook and (2) Chris Dixon's blog.
Understand what's strategic: Know that the platform you're building on will have elements of their business that are strategically valuable - these things will be seen as far too risky to trust to an ecosystem partner and moved in house. This could be good (they buy you) or bad (they compete with you). It will generally be bad more than it's good.
Don't compete with the platform: If you're building a business that takes profit from the platform's businesses, you will be viewed as a leech. Platforms will move most strongly against leeches. Make your business model complementary to the platforms core business.
Be net-additive to the platform: If your revenue channels drive profit to the platform, the motivation to move against you drops strongly. Platforms want you to pay taxes, but they tend to care less about you paying optimal tax. If you're collecting far more profit than the taxes you're paying, the platform's incentive to move towards optimal taxes increases (e.g. Zynga + Facebook)
Diversify your channels: Wherever possible, being able to diversify so that your revenue comes from multiple platforms can be a fantastic guard against the risk of falling out on one platform.
Beware building on profit-less platforms: A big reason Twitter has been moving so aggressively against some of their larger developers is because they don't have a clear business model. If 3rd party developers make more off a platform extension then the parent company does in total, there will always be a natural incentive to compete.
[this is still a draft, please suggest additions or edits]
Join the legend of non-fiction in conversation with best-selling author and poker pro Maria Konnikova.
China moves to Russia and India takes over Canada. The Swiss get Bangladesh, the Bangladeshi India. And the U.S.? It stays where it is.
What if the world were rearranged so that the inhabitants of the country with the largest population would move to the country with the largest area? And the second-largest population would migrate to the second-largest country, and so on?
Andy Samberg and Cristin Milioti get stuck in an infinite wedding time loop.
- Two wedding guests discover they're trapped in an infinite time loop, waking up in Palm Springs over and over and over.
- As the reality of their situation sets in, Nyles and Sarah decide to enjoy the repetitive awakenings.
- The film is perfectly timed for a world sheltering at home during a pandemic.
Most of Stonehenge's megaliths, called sarens, came from West Woods, Wiltshire.
Discovering Stonehenge's signature<img type="lazy-image" data-runner-src="https://assets.rebelmouse.io/eyJhbGciOiJIUzI1NiIsInR5cCI6IkpXVCJ9.eyJpbWFnZSI6Imh0dHBzOi8vYXNzZXRzLnJibC5tcy8yMzUyOTYyMy9vcmlnaW4uanBnIiwiZXhwaXJlc19hdCI6MTY0MzQ2NDc3Nn0.zb-izy2gdpzY5RboUnWumoX1XqP7WgqqkfANYnMkRSA/img.jpg?width=1245&coordinates=0%2C726%2C0%2C-4&height=700" id="a041b" class="rm-shortcode" data-rm-shortcode-id="9872216ca30ec9e5628b8e91f32b5b6b" data-rm-shortcode-name="rebelmouse-image" />
In 1958, engineers undertook the task of re-erecting a Stonehenge trilithon that fell in 1797. Three cores drilled into a sarsen disappeared soon after.
For every answer, another question<img type="lazy-image" data-runner-src="https://assets.rebelmouse.io/eyJhbGciOiJIUzI1NiIsInR5cCI6IkpXVCJ9.eyJpbWFnZSI6Imh0dHBzOi8vYXNzZXRzLnJibC5tcy8yMzUyOTYyNy9vcmlnaW4uanBnIiwiZXhwaXJlc19hdCI6MTU5NzI5NDEzNX0.iNRlen_VApo2Hw6SPd_eiVodaG3UpEb00yD4GX_9JgU/img.jpg?width=1245&coordinates=0%2C164%2C0%2C1&height=700" id="e4fe1" class="rm-shortcode" data-rm-shortcode-id="157f21a6e304f7f50ebec55e2e53e505" data-rm-shortcode-name="rebelmouse-image" />
A view of Stonehenge during the Summer Solstice.
(Photo: Wikimedia Commons)<p>Thanks to Nash and his team, scientists now know the source of Stonehenge's sarsens. This clue can help them solve other Stonehenge mysteries. That most of the stones were sourced from one location, the study notes, suggests that they were erected at about the same time. It also reveals the routes the Neolithic builders had to traverse with their heavy loads.</p><p>But questions remain. Why did the builders choose West Woods when the Salisbury Plain is dense with sarsen? Why were two megaliths (Stones 26 and 160) sourced elsewhere? And were the missing stones gathered from West Woods or elsewhere? </p><p>These questions only touch on the sarsens. The question that intrigues so many of the monument's visitors remains hotly debated: Who built Stonehenge and why? Was it a <a href="https://www.theguardian.com/science/2013/mar/09/archaeology-stonehenge-bones-burial-ground#:~:text=Stonehenge%20may%20have%20been%20burial%20site%20for%20Stone%20Age%20elite%2C%20say%20archaeologists,-This%20article%20is&text=Centuries%20before%20the%20first%20massive,a%20theory%20disclosed%20on%20Saturday." target="_blank">burial site for the Stone age elite</a>? <a href="https://www.sciencedaily.com/releases/2012/06/120622163722.htm" target="_blank">A monument marking British unification</a>? <a href="https://www.theguardian.com/science/2015/mar/15/circular-thinking-stonehenges-origin-is-subject-to-new-theory" target="_blank">A Druid Mecca</a>? We don't know, but as scientific tools advance, we may be able to break the prehistoric silence that has laid over Stonehenge for so long.</p>