Have Fun, Follow Your Dream, and Extraordinary Success Might Just Follow
Beveridge did what he loved, followed his dream, and ended up beating the odds. Maybe his success is not such a fluke after all.
At first glance, Tito Beveridge, the charismatic founder of Tito's Handmade Vodka, appears to be an unlikely success story, possibly even a complete fluke.
In the video below, Beveridge tells Big Think he didn't set out to build a big nationwide vodka company. He just set out "to meet some girls, write off my bar tab, and maybe make $1,200 a month."
So what's the moral of this story? Beveridge did what he loved, followed his dream, and ended up beating the odds. Maybe his success is not such a fluke after all.
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