At Nature Nanotechnology, Implications for Re-Thinking Science Communication
Matthew C. Nisbet, Ph.D. is Associate Professor of Communication Studies, Public Policy, and Urban Affairs at Northeastern University. Nisbet studies the role of communication and advocacy in policymaking and public affairs, focusing on debates over over climate change, energy, and sustainability. Among awards and recognition, Nisbet has been a Visiting Shorenstein Fellow on Press, Politics, and Public Policy at Harvard University's Kennedy School of Government, a Health Policy Investigator at the Robert Wood Johnson Foundation, and a Google Science Communication Fellow. In 2011, the editors at the journal Nature recommended Nisbet's research as “essential reading for anyone with a passing interest in the climate change debate,” and the New Republic highlighted his work as a “fascinating dissection of the shortcomings of climate activism."
The University of Wisconsin news office has posted a valuable Q&A with my friend and UW professor Dietram Scheufele. The occasion is a new study he has published with colleagues at Nature Nanotechnology, examining the relationship between the social background of audiences and their views on the moral acceptability of nanotechnology, comparing perceptions in the US to Europe.
The interview hits closely on some of the major themes Scheufele and I cover in a manuscript that provides a big picture view on new directions in science communication. Here's a key excerpt from the interview:
WW: Do we need to rethink the way we talk about science and its implications in America?
DS: Absolutely. Effective communication with wide cross sections of society is probably more important now than it's ever been. Issues like nanotechnology and stem cell research raise questions about what it means to be human, what kind of applications we want in the market and how quickly. The tricky part is that, while scientists generally realize how important it is to connect with the public, many people have taken the approach that it will be enough if we just put sound science out there. But unfortunately that's not really supported by our research.
Rather, we need to realize that different publics have different informational needs, react very differently to information, and -- most importantly -- are looking for answers to questions that often have very little to do with the scientific issues surrounding emerging technologies. As some of our recent research here at Wisconsin shows, trying to make sense of the moral implications of nano breakthroughs based on their own belief or value systems is much more important for some groups in society at the moment than understanding the science behind it.
New research identifies an unexpected source for some of earth's water.
- A lot of Earth's water is asteroidal in origin, but some of it may come from dissolved solar nebula gas.
- Our planet hides majority of its water inside: two oceans in the mantle and 4–5 in the core.
- New reason to suspect that water is abundant throughout the universe.
Progressive America would be half as big, but twice as populated as its conservative twin.
- America's two political tribes have consolidated into 'red' and 'blue' nations, with seemingly irreconcilable differences.
- Perhaps the best way to stop the infighting is to go for a divorce and give the two nations a country each
- Based on the UN's partition plan for Israel/Palestine, this proposal provides territorial contiguity and sea access to both 'red' and 'blue' America
SpaceX plans to launch about 12,000 internet-providing satellites into orbit over the next six years.
- SpaceX plans to launch 1,600 satellites over the next few years, and to complete its full network over the next six.
- Blanketing the globe with wireless internet-providing satellites could have big implications for financial institutions and people in rural areas.
- Some are concerned about the proliferation of space debris in Earth's orbit.
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