What is Big Think?  

We are Big Idea Hunters…

We live in a time of information abundance, which far too many of us see as information overload. With the sum total of human knowledge, past and present, at our fingertips, we’re faced with a crisis of attention: which ideas should we engage with, and why? Big Think is an evolving roadmap to the best thinking on the planet — the ideas that can help you think flexibly and act decisively in a multivariate world.

A word about Big Ideas and Themes — The architecture of Big Think

Big ideas are lenses for envisioning the future. Every article and video on bigthink.com and on our learning platforms is based on an emerging “big idea” that is significant, widely relevant, and actionable. We’re sifting the noise for the questions and insights that have the power to change all of our lives, for decades to come. For example, reverse-engineering is a big idea in that the concept is increasingly useful across multiple disciplines, from education to nanotechnology.

Themes are the seven broad umbrellas under which we organize the hundreds of big ideas that populate Big Think. They include New World Order, Earth and Beyond, 21st Century Living, Going Mental, Extreme Biology, Power and Influence, and Inventing the Future.

Big Think Features:

12,000+ Expert Videos


Browse videos featuring experts across a wide range of disciplines, from personal health to business leadership to neuroscience.

Watch videos

World Renowned Bloggers


Big Think’s contributors offer expert analysis of the big ideas behind the news.

Go to blogs

Big Think Edge


Big Think’s Edge learning platform for career mentorship and professional development provides engaging and actionable courses delivered by the people who are shaping our future.

Find out more
With rendition switcher


Ben Brantley: I suppose the obvious analogy for Obama would be Richard II.  I don’t buy it myself.  I think Obama is a stronger president than Richard II was, a king, but a man who is perhaps politically naïve, who is perhaps too cerebral for the world of assorted politics.  You could make a case for it.  I could see Obama as Hamlet, a man given to great cerebral self-examination who finally realizes he has to act.  

I don’t see Obama as Richard III the way a lot of people cast Richard Nixon as Richard III.  I don’t see Obama as Macbeth, although I think Macbeth when you go back to it is every ambitious person or at least someone with the grains of ambition who can be manipulated by an ambitious person that you’ve ever known and the thing for me about Shakespeare is, you know, you see these people standing around the water cooler.  I work with a dozen Iagos. 

More from the Big Idea for Tuesday, April 19 2011


Which Shakespeare Character...

Newsletter: Share: