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We are Big Idea Hunters…

We live in a time of information abundance, which far too many of us see as information overload. With the sum total of human knowledge, past and present, at our fingertips, we’re faced with a crisis of attention: which ideas should we engage with, and why? Big Think is an evolving roadmap to the best thinking on the planet — the ideas that can help you think flexibly and act decisively in a multivariate world.

A word about Big Ideas and Themes — The architecture of Big Think

Big ideas are lenses for envisioning the future. Every article and video on bigthink.com and on our learning platforms is based on an emerging “big idea” that is significant, widely relevant, and actionable. We’re sifting the noise for the questions and insights that have the power to change all of our lives, for decades to come. For example, reverse-engineering is a big idea in that the concept is increasingly useful across multiple disciplines, from education to nanotechnology.

Themes are the seven broad umbrellas under which we organize the hundreds of big ideas that populate Big Think. They include New World Order, Earth and Beyond, 21st Century Living, Going Mental, Extreme Biology, Power and Influence, and Inventing the Future.

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John Legend: I never left music even when I was working in consulting. Or when I was in college and doing all the other things I was doing, music was always still a huge focus in my life. That’s why I never got any sleep because I was doing a day job and the music. So it never left. It was always important. I was always writing. I was always playing at a church on a weekend. I was always singing with an acapella group or doing something musical.

Even when I was working in consulting, which people think is the most kind of uptight, white collar job you could possibly do. But it’s not, and it allowed me enough time to still pursue my music. And I was playing on records with Kanye West and Alicia Keys at night, and going to work as a consultant during the day. So music was always important. I never left it. And I just wanted to get to the point where I could work at music and not have to do anything else, and I got to that point eventually.

Recorded on: Jan 29, 2008


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