What is Big Think?  

We are Big Idea Hunters…

We live in a time of information abundance, which far too many of us see as information overload. With the sum total of human knowledge, past and present, at our fingertips, we’re faced with a crisis of attention: which ideas should we engage with, and why? Big Think is an evolving roadmap to the best thinking on the planet — the ideas that can help you think flexibly and act decisively in a multivariate world.

A word about Big Ideas and Themes — The architecture of Big Think

Big ideas are lenses for envisioning the future. Every article and video on bigthink.com and on our learning platforms is based on an emerging “big idea” that is significant, widely relevant, and actionable. We’re sifting the noise for the questions and insights that have the power to change all of our lives, for decades to come. For example, reverse-engineering is a big idea in that the concept is increasingly useful across multiple disciplines, from education to nanotechnology.

Themes are the seven broad umbrellas under which we organize the hundreds of big ideas that populate Big Think. They include New World Order, Earth and Beyond, 21st Century Living, Going Mental, Extreme Biology, Power and Influence, and Inventing the Future.

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With rendition switcher


Josh Lieb: I have a horrible cartoon I want to make. There’s the people standing in line at St. Peter’s gate to go to heaven. And you know the rich men, the poor widows, and St. Peter’s asking them, “How much money did you make?” And that . . . and then the poor people are going to hell. See that’s my horrible cartoon. You know and that’s like . . . should not be the measure of a good life. My . . . I think . . . I think it’s being true to your . . . I . . . I really think it’s being true to your family and friends; to whatever world you’ve created around yourself – the real world with who are the people you care about. It’s not . . . I don’t think . . . I think you can try to make the world a better place, but I think too many people I see doing that become, you know, Mrs. __________. And they just . . . They throw themselves into that and screw over the people who are actually around them. I think causes are nice, but I your greatest cause needs to be your immediate circle.


Recorded on: 9/4/07




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