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Question: What do you think of Steve Jobs? 

Michael Wolff: Well I think he's one of the more brilliant and interesting figures of our time.... I think also Steve Jobs is an incredible weirdo. I actually question whether he is altogether sane. He seems to be kind of a paranoid figure, certainly a mercurial figure. I can't imagine why anyone would want to work for this guy. And the fact that many, many people in the media business are now counting on him to save them seems dubious to me. But having said all that, I would still stand by... he is the most interesting and among the most brilliant figures, too. 

Question: Why do people think Jobs can save media? 

Michael Wolff: They think he can save the media business because they think he has a magic machine. They think he has a magic touch and think he has a magic machine. I think many people have come to think of his as, and he to some degree represents himself as the alternative to the cursed Internet, which has threatened to destroy the media business. 

Recorded on May 19, 2010
Interviewed by Jessica Liebman

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