What is Big Think?  

We are Big Idea Hunters…

We live in a time of information abundance, which far too many of us see as information overload. With the sum total of human knowledge, past and present, at our fingertips, we’re faced with a crisis of attention: which ideas should we engage with, and why? Big Think is an evolving roadmap to the best thinking on the planet — the ideas that can help you think flexibly and act decisively in a multivariate world.

A word about Big Ideas and Themes — The architecture of Big Think

Big ideas are lenses for envisioning the future. Every article and video on bigthink.com and on our learning platforms is based on an emerging “big idea” that is significant, widely relevant, and actionable. We’re sifting the noise for the questions and insights that have the power to change all of our lives, for decades to come. For example, reverse-engineering is a big idea in that the concept is increasingly useful across multiple disciplines, from education to nanotechnology.

Themes are the seven broad umbrellas under which we organize the hundreds of big ideas that populate Big Think. They include New World Order, Earth and Beyond, 21st Century Living, Going Mental, Extreme Biology, Power and Influence, and Inventing the Future.

Big Think Features:

12,000+ Expert Videos


Browse videos featuring experts across a wide range of disciplines, from personal health to business leadership to neuroscience.

Watch videos

World Renowned Bloggers


Big Think’s contributors offer expert analysis of the big ideas behind the news.

Go to blogs

Big Think Edge


Big Think’s Edge learning platform for career mentorship and professional development provides engaging and actionable courses delivered by the people who are shaping our future.

Find out more
With rendition switcher


Question: Does the media have too much say in matters of national security?

Armitage:    No.  What has too much say is a newspaper like the New York Times, the Washington Post, notwithstanding whatever their biases.  They have an actually small readership.  And a newspaper like the former ___________ has a much larger readership.  And if you look at their reporting . . .  For instance, all during the Iraq war, you’ll find they did very good – very cogent and very critical.  But we give too much credence to very lightly read newspapers.  The readership of the New York Times and the Washington Post is not a million combined.  But if . . .  I don’t think . . .  In fact if I read things correctly, most Americans now are getting their news online, or unfortunately from the Stewart show . . . “The Daily Show” which, I must say, seems to find a seam and find the vulnerability of whatever they go after.  I enjoy it enormously, but I’m not sure it’s a real good phenomenon in the long run.


Richard Armitage on the Med...

Newsletter: Share: