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A word about Big Ideas and Themes — The architecture of Big Think

Big ideas are lenses for envisioning the future. Every article and video on bigthink.com and on our learning platforms is based on an emerging “big idea” that is significant, widely relevant, and actionable. We’re sifting the noise for the questions and insights that have the power to change all of our lives, for decades to come. For example, reverse-engineering is a big idea in that the concept is increasingly useful across multiple disciplines, from education to nanotechnology.

Themes are the seven broad umbrellas under which we organize the hundreds of big ideas that populate Big Think. They include New World Order, Earth and Beyond, 21st Century Living, Going Mental, Extreme Biology, Power and Influence, and Inventing the Future.

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Nina DiSesa: Well, I always from most of my career I always wanted to be seen as a client advocate of in the person who could really understand the value of a brand into make a brand worthwhile, but legally I have kind of switched over to what I want to work what I want to be remembered for and I think I would rather be remembered now for a champion of women, that’s why I wrote this book is …. women are always coming to me for advise when they are having the difficult time not just but remember with people who are in general in the office and I have always tried to council them, and I wrote this book to kind of get a lot of those things in print so that I could reach a wider audience and also when I am not available anymore and that there is some place for somebody to do to kind of figure out what to do next. So I would like to continue to do the job that on doing from McCann Erickson, but I would also like to continue my role as a mentor to women who are frustrated that not getting as far as they have like to go in the boys clubs so any other industry really. And if I could do that for the next 15 or 20 years I would be happy. Recorded on: 2/29/08

 

Nina DiSesa: What would you...

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