How Social Media Profits from Our Moral Emotions

Professor & Neuroscientist
October 30, 2017
Social media has been, without a doubt, one of the biggest explosions in connectivity in human history. That's the good part. The bad part is that the minds of the people within these companies have manipulated users into an addictive cycle. You're already familiar with it: post content, receive rewards (likes, comments, etc). But the staggering of the rewards is the habit-forming part, and the reason most moderately heavy social media users check their apps or newsfeeds some 10-to-50 times a day. And to add to the problem — these algorithms have been strengthend to show you more and more outrageous content. It genuinely depletes your ability to be outraged by things in real life (for instance, a sexual predator for a President). Molly Crockett posits that we should all be aware of the dangers of these algorithms... and that we might have to start using them a lot less if we want to have a normal society back.