Lisa Witter is the chief operating officer of Fenton Communications, the largest public interest communications firm in the country. She heads the firm's practice in women's issues and global affairs for clients including Women for Women International, MoveOn.org, the William and Flora Hewlett Foundation, the David and Lucille Packard Foundation, the American Medical Association, the American Lung Association and many others. She is a co-founder of the award-winning website SheSource.org, an online brain trust of women experts to help close the gender gap among commentators in the news media. She was honored as an outstanding activist and expert on women's issues by Oxygen.com for her work on a national campaign against privatizing Social Security during the 2000 presidential election. Lisa is a blogger and political commentator with her work appearing on MSNBC, Fox News, The Huffington Post, AlterNet and Anderson Cooper 360. In 2004, she was a contestant on the Showtime reality show American Candidate. Witter is co-author of The She Spot: Why Women Are the Market for Changing the World and How to Reach Them.
She is on the advisory board for Indianapolis University's Women and Philanthropy Institute, Pop!Tech, Momsrising.org, Women for Women International and Climate Counts.
Question: What should every man know about women?
Lisa Witter: I’m not sure it’s how much what I wish men knew about women that they don’t, I think men can do a better job of really listening to women. I think a lot of times, you know, there’s an old Chinese saying called “Ting” and it means to listen with your heart, your ear and your mind and I think sometimes when people listen they don’t listen with their full selves, you know, this is what emotional intelligence is all about and I think women give a lot of, you know, something like 70% of communications is non verbal and that can be completely irrational to some people like “Tell me exactly what you wanna say.” So I think if men would listen with their heads, heart and mind altogether, I think they’d have better relationships with, you know, their partners, their mothers, whoever it is. But I also think that the world would be a much better place.