What is Big Think?  

We are Big Idea Hunters…

We live in a time of information abundance, which far too many of us see as information overload. With the sum total of human knowledge, past and present, at our fingertips, we’re faced with a crisis of attention: which ideas should we engage with, and why? Big Think is an evolving roadmap to the best thinking on the planet — the ideas that can help you think flexibly and act decisively in a multivariate world.

A word about Big Ideas and Themes — The architecture of Big Think

Big ideas are lenses for envisioning the future. Every article and video on bigthink.com and on our learning platforms is based on an emerging “big idea” that is significant, widely relevant, and actionable. We’re sifting the noise for the questions and insights that have the power to change all of our lives, for decades to come. For example, reverse-engineering is a big idea in that the concept is increasingly useful across multiple disciplines, from education to nanotechnology.

Themes are the seven broad umbrellas under which we organize the hundreds of big ideas that populate Big Think. They include New World Order, Earth and Beyond, 21st Century Living, Going Mental, Extreme Biology, Power and Influence, and Inventing the Future.

Big Think Features:

12,000+ Expert Videos

1

Browse videos featuring experts across a wide range of disciplines, from personal health to business leadership to neuroscience.

Watch videos

World Renowned Bloggers

2

Big Think’s contributors offer expert analysis of the big ideas behind the news.

Go to blogs

Big Think Edge

3

Big Think’s Edge learning platform for career mentorship and professional development provides engaging and actionable courses delivered by the people who are shaping our future.

Find out more
Close
With rendition switcher

Transcript

Jack Perkowski: Our biggest customers are the top 8 diesel engine companies in China. If you go to China and you see a truck or a bus that’s running on a diesel engine, chances are 25% of the parts for that engine come from our factories, and we’ve got a very strong position in that marketplace. So the top 8 diesel engine companies which account for two-thirds of diesel engines made in China and 98% of the bigger 6-cylinder engines, those are our customers. Of those top 8, there’s only one foreign invested company [Dong Feng] which is a joint venture and [Cummins] and a local company in China. The rest are all local companies, companies that nobody here has ever heard of. But yet, [Yuchai] which is the largest of that group, this year will do 500,000 engines. [Cummins] which is a global leader does 890,000. So here’s a company in China that nobody’s ever heard of that’s already getting very close to [Cummins] size in terms of the number of engines.

So to answer your question, when I talked to the CEOs of those companies, see I get a very good insight into what they’re doing. When I talked to them and some of them are state-owned enterprises or part of the state-owned enterprises. So I not only hear what they’re thinking about for their company, I hear what the government is thinking about, I know where they’re headed, with their businesses, so that gives me a very good clue.

And then, and a lot of those lessons that I learned from talking to them can be extrapolated to other industries. And then, of course, it doesn’t take long to start looking at other industries and see the same kinds of patterns developing. So there’re plenty of examples there to give you the hint as to what’s coming down the [pipe] if you have the time and have the access to take them and to see those hints.

 

Recorded on: September 22, 2008

 

 

Identifying Trends in China

Newsletter: Share: