Arianna Huffington on Building a Blog

Author and Media Executive

Arianna Huffington is the co-founder and editor-in-chief of The Huffington Post, a nationally syndicated columnist, and author of fourteen books. Her newest book, Thrive: The Third Metric to Redefining Success and Creating a Life of Well-Being, Wisdom, and Wonder was published by Crown in March 2014 and debuted at #1 on the New York Times Bestseller list.

Since launching in 2005, The Huffington Post has become one of the most widely-read, linked to, and frequently-cited media brands on the Internet. In 2012, the site won a Pulitzer Prize for national reporting.

Huffington has been named to Time Magazine's list of the world’s 100 most influential people and the Forbes Most Powerful Women list. Originally from Greece, she moved to England when she was 16 and graduated from Cambridge University with an M.A. in economics. At 21, she became president of the famed debating society, the Cambridge Union.

She serves on several boards, including HuffPost’s partners in Spain, the newspaper EL PAÍS and its parent company PRISA; Onex; The Center for Public Integrity; and The Committee to Protect Journalists.

  • Transcript

TRANSCRIPT

Question: The Huffington Post has positioned itself as the voice of the left…

Arianna Huffington: I don’t actually agree with that because I don’t see it as-- I don’t see it as Right versus Left. I don’t see us-- I mean, it obviously has a progressive viewpoint, there’s no question about that. But at the same time, half our traffic is coming from non-politics and half our traffic is coming from our other ___________________, you know, media, business, entertainment, living, and so as a result, people are coming to the Huffington Post who are not necessarily progressive, who don’t necessarily share our point of view, but who discover us, and discover our point of view. And I am very excited about that because I never wanted just to talk to the choir, just to talk to the people who agree with us. I want to sort of expand our reach and expose many more people to our viewpoint.

Question: What is the intention of the Huffington Post?

Arianna Huffington: Our intention is to continue growing in the direction of being an internet newspaper, and that’s why we’ve added the new verticles and we’re going to be adding more, including sports, international and green and books.

Question: Would you sell it?


Arianna Huffington: We haven’t thought about that now, and right now, we’re very excited about plowing more money into expanding it.


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