Science & Tech
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Big Think Interview With Nicole Lazzaro
A conversation with the founder and president of XEODesign. Read More
March 19, 2010
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Atop An Egyptian Temple, A Video Game Revelation
In the dazzling heat of the desert, gamer Nicole Lazzaro was struck by a vision of human fun throughout the ages. Read More
March 19, 2010
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Based on the seven emotions we can identify in the face, researchers have identified the four factors that make for an addictive game. Read More
March 19, 2010
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For years, video game culture has basically been a boys’ club. Nicole Lazzaro’s work will help change that trend forever. Read More
March 19, 2010
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Nicole Lazzaro explains how she’s trying to reconcile fun gameplay with a social message. (And, as a bonus, drops a reference to nerd-film classic “The Powers of Ten.”) Read More
March 19, 2010
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How Mobile Platforms Will Change Gaming
Those who think newspaper reading will be the dominant use of the iPad are fooling themselves, says Nicole Lazzaro. It’s going to be gaming—especially two-player gaming “like that Star Wars chess scene.” Read More
March 19, 2010
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If Offices Were Zoos, The Humane Society Would Protest
The modern workplace is a crime against the human spirit. Deepening our understanding of what truly motivates people will make work more productive—and more playful. Read More
March 19, 2010
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“I Never Got Past Level Seven”
The gaming expert waxes nostalgic for the wireframe universe of the arcade game she loved most as a kid. Read More
March 19, 2010
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Serious Research Into Crazy Awesome Fun
Nicole Lazzaro may just have the job you've always wanted. At the very least, she runs the focus groups you've always wanted to join. As founder and president of consulting company XEODesign, she researches what makes games fun—and shares that wisdom with leading video game and software companies. So exactly why is your favorite game so addictive? In her Big Think interview, Lazzaro tells all. Read More
March 19, 2010
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IMAX Hubble 3D & the James Webb Space Telescope
IMAX Hubble 3D, hitting the theaters on March 19, features the most famous space telescope of all, the Hubble, launched in April 1990. Soaring above the earth's atmosphere, it gives the clearest picture of the universe without atmospheric disturbances. Read More
March 18, 2010
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Robert Kirshner of Harvard is one of the world's most distinguished astrophysicists. So to kick off his Big Think interview, we asked the hardest-hitting astrophysics question in our arsenal: what's all that stuff up there in the night sky, anyway? Kirshner's answer begins with the Moon and rockets out to the farthest galaxies, providing a full-fledged guided tour of our universe—which, thanks to his work, we now know is expanding fast… Read More
March 18, 2010
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Big Think Interview With Robert Kirshner
A conversation with the professor of astronomy at Harvard University. Read More
March 18, 2010
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What’s floating around out there in the cosmological zoo? The Harvard astronomer describes the major objects visible via telescope and the naked eye. Read More
March 18, 2010
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Cosmic Secrets of the Supernova
How Robert Kirshner’s research into supernovae overturned decades of scientific assumptions about the universe. Read More
March 18, 2010
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Not all nutty ideas are good science, says Robert Kirshner. But there’s a mystery in physics whose solution, when it arrives, will probably sound pretty weird at first. Read More
March 18, 2010
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What Came Before the Big Bang?
It’s a back-of-the-auditorium kind of question, and scientists don’t have an answer for it yet. But they’re getting there, says Robert Kirshner. Read More
March 18, 2010
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“You Think You’re Smarter Than Einstein?” “No, Mom.”
In order to make his greatest discovery, Robert Kirshner had to overcome his own intellectual prejudice—and his mother’s. Read More
March 18, 2010
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Choosing the Stars Over the Stock Exchange
Robert Kirshner hopes he can convince some of tomorrow’s Wall Street bankers to become astronomers instead. Read More
March 18, 2010
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Autonomous Cars: Within a Decade?
If you look at the evolution of the automobile, you'll notice that there have never been any radical changes. Will we see any in the near future? Director of Advanced Mobility Research at Art Center College of Design Geoff Wardle certainly hopes so. Read More
March 16, 2010
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Innovation Where You Least Expect It
Game changers that we see in mobile communication can really displace some of the need to move ourselves around. Read More
March 16, 2010
