What is Big Think?  

We are Big Idea Hunters…

We live in a time of information abundance, which far too many of us see as information overload. With the sum total of human knowledge, past and present, at our fingertips, we’re faced with a crisis of attention: which ideas should we engage with, and why? Big Think is an evolving roadmap to the best thinking on the planet — the ideas that can help you think flexibly and act decisively in a multivariate world.

A word about Big Ideas and Themes — The architecture of Big Think

Big ideas are lenses for envisioning the future. Every article and video on bigthink.com and on our learning platforms is based on an emerging “big idea” that is significant, widely relevant, and actionable. We’re sifting the noise for the questions and insights that have the power to change all of our lives, for decades to come. For example, reverse-engineering is a big idea in that the concept is increasingly useful across multiple disciplines, from education to nanotechnology.

Themes are the seven broad umbrellas under which we organize the hundreds of big ideas that populate Big Think. They include New World Order, Earth and Beyond, 21st Century Living, Going Mental, Extreme Biology, Power and Influence, and Inventing the Future.

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Big Think’s contributors offer expert analysis of the big ideas behind the news.

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Today's Big Idea: Summer School for the Real World

The Big Idea for Monday, July 23, 2012

If only there were a straightforward roadmap to success. Careful strategy and analysis of the competition may get you to the top of the mountain of mediocrity, but world-changing ideas are often the product of an obsessive, idiosyncratic mind pursuing its own interests. 

Diligent pursuit of your dream is no guarantee of success – there's the problem of discoverability, after all – but it's more likely than cautious planning to lead to a place you want to be. 


  1. 1 The Secret of Malcolm Gladwell's Success
    Jason Gots Summer School for the Real World
  2. 2 Paul Krugman: Why Today's Grads are Better off than Abe Lincoln
    Megan Erickson Summer School for the Real World
  3. 3 Seinfeld's Producer: Listen to Your Gut, Then Fight For What it's Telling You.
    Jason Gots Summer School for the Real World
  4. 4 How Do You Get Hired at Apple? Don’t Cover All Your Bases.
    Jason Gots Summer School for the Real World

Today's Big Idea: Summer Sc...

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