What is Big Think?  

We are Big Idea Hunters…

We live in a time of information abundance, which far too many of us see as information overload. With the sum total of human knowledge, past and present, at our fingertips, we’re faced with a crisis of attention: which ideas should we engage with, and why? Big Think is an evolving roadmap to the best thinking on the planet — the ideas that can help you think flexibly and act decisively in a multivariate world.

A word about Big Ideas and Themes — The architecture of Big Think

Big ideas are lenses for envisioning the future. Every article and video on bigthink.com and on our learning platforms is based on an emerging “big idea” that is significant, widely relevant, and actionable. We’re sifting the noise for the questions and insights that have the power to change all of our lives, for decades to come. For example, reverse-engineering is a big idea in that the concept is increasingly useful across multiple disciplines, from education to nanotechnology.

Themes are the seven broad umbrellas under which we organize the hundreds of big ideas that populate Big Think. They include New World Order, Earth and Beyond, 21st Century Living, Going Mental, Extreme Biology, Power and Influence, and Inventing the Future.

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Today's Big Idea: Belief

The Big Idea for Sunday, April 01, 2012

What makes us fall for a joke or a lie? Why do we believe what we believe? Where is our belief located -- in the heart, the mind, the body, the brain, the world? Today we look at a series of unlikely findings in the study of consciousness and decision-making--most of them true, one of them not.

Yes, preschoolers can and should be taught the art of self-control, says Sandra Aamodt, a writer with a PhD in neuroscience. In the third part of her six part series on self-control, she teaches you how to do it. Eric Kandel reflects on his career in psychiatry and neuroscience, arguing passionately that belief originates in the brain--and that that fact in no way undermines the magic of human experience. Experimental philosopher Jonathon Keats, known for building a celestial observatory for cynobacteria, launches a new project to turn the instability of currency to our advantage. Big Think editor Jason Gots asks, could a dandelion end the global financial crisis? 



  1. 1 Could This Dandelion End the Global Economic Crisis?
    Jason Gots Think Tank
  2. 2 A Biological Basis for the Unconscious?
    Megan Erickson Think Tank
  3. 3 Financial Instability as an Energy Source
    Jason Gots Think Tank
  4. 4 How to Build Self Control in a Preschooler
    Sandra Aamodt How to Build Your Child's Self-Control

Today's Big Idea: Belief

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