What is Big Think?  

We are Big Idea Hunters…

We live in a time of information abundance, which far too many of us see as information overload. With the sum total of human knowledge, past and present, at our fingertips, we’re faced with a crisis of attention: which ideas should we engage with, and why? Big Think is an evolving roadmap to the best thinking on the planet — the ideas that can help you think flexibly and act decisively in a multivariate world.

A word about Big Ideas and Themes — The architecture of Big Think

Big ideas are lenses for envisioning the future. Every article and video on bigthink.com and on our learning platforms is based on an emerging “big idea” that is significant, widely relevant, and actionable. We’re sifting the noise for the questions and insights that have the power to change all of our lives, for decades to come. For example, reverse-engineering is a big idea in that the concept is increasingly useful across multiple disciplines, from education to nanotechnology.

Themes are the seven broad umbrellas under which we organize the hundreds of big ideas that populate Big Think. They include New World Order, Earth and Beyond, 21st Century Living, Going Mental, Extreme Biology, Power and Influence, and Inventing the Future.

Big Think Features:

12,000+ Expert Videos


Browse videos featuring experts across a wide range of disciplines, from personal health to business leadership to neuroscience.

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World Renowned Bloggers


Big Think’s contributors offer expert analysis of the big ideas behind the news.

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Big Think Edge


Big Think’s Edge learning platform for career mentorship and professional development provides engaging and actionable courses delivered by the people who are shaping our future.

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Leadership is Character

The Big Idea for Monday, April 28, 2014

Leadership isn't simply a role one accepts. Leadership must be earned, because people will follow you, but it doesn't mean that they will come to your funeral when you're gone. The lasting legacy you leave behind is the true sign of leadership. And to establish that requires a purpose-driven career of service to your team, your organization, and your customers. If you want to lead, ask yourself, what will you give the world?


  1. 1 Energize Your Workforce
    Big Think Editors Big Think Edge
  2. 2 Meet the New Boss: Your Customer
    Jonathan Fowler and Elizabeth Rodd Big Think TV
  3. 3 Begin Within
    Orion Jones IdeaFeed
  4. 4 What it Means to Lead by Example
    Ram Charan In Their Own Words

Leadership is Character

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