What is Big Think?  

We are Big Idea Hunters…

We live in a time of information abundance, which far too many of us see as information overload. With the sum total of human knowledge, past and present, at our fingertips, we’re faced with a crisis of attention: which ideas should we engage with, and why? Big Think is an evolving roadmap to the best thinking on the planet — the ideas that can help you think flexibly and act decisively in a multivariate world.

A word about Big Ideas and Themes — The architecture of Big Think

Big ideas are lenses for envisioning the future. Every article and video on bigthink.com and on our learning platforms is based on an emerging “big idea” that is significant, widely relevant, and actionable. We’re sifting the noise for the questions and insights that have the power to change all of our lives, for decades to come. For example, reverse-engineering is a big idea in that the concept is increasingly useful across multiple disciplines, from education to nanotechnology.

Themes are the seven broad umbrellas under which we organize the hundreds of big ideas that populate Big Think. They include New World Order, Earth and Beyond, 21st Century Living, Going Mental, Extreme Biology, Power and Influence, and Inventing the Future.

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12,000+ Expert Videos


Browse videos featuring experts across a wide range of disciplines, from personal health to business leadership to neuroscience.

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World Renowned Bloggers


Big Think’s contributors offer expert analysis of the big ideas behind the news.

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Big Think Edge


Big Think’s Edge learning platform for career mentorship and professional development provides engaging and actionable courses delivered by the people who are shaping our future.

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The Rules of Power

The Big Idea for Thursday, February 06, 2014

In a lesson on Big Think Edge, the only forum on YouTube designed to help you get the skills you need to be successful in a rapidly changing world, leadership guru John Kotter points out that once the right person is in a leadership role, they usually take a beating.

"Almost every leader of any stature that I’ve studied has not had an easy life,” Kotter says. "They’ve been knocked down any number of times."

Therefore, the key to successful leadership, according to Kotter, is picking yourself up when you inevitably get knocked down. Through hardship you really can become stronger.




  1. 1 What Doesn't Kill You Makes You a Stronger Leader
    Big Think Editors Big Think Edge
  2. 2 Leadership Lesson: How to Turn a Liability into an Asset
    Ken Adelman
  3. 3 A Drought of Leadership
    Alan Dershowitz
  4. 4 What is the difference between management and leadership?
    Thomas A. Stewart

The Rules of Power

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