What is Big Think?  

We are Big Idea Hunters…

We live in a time of information abundance, which far too many of us see as information overload. With the sum total of human knowledge, past and present, at our fingertips, we’re faced with a crisis of attention: which ideas should we engage with, and why? Big Think is an evolving roadmap to the best thinking on the planet — the ideas that can help you think flexibly and act decisively in a multivariate world.

A word about Big Ideas and Themes — The architecture of Big Think

Big ideas are lenses for envisioning the future. Every article and video on bigthink.com and on our learning platforms is based on an emerging “big idea” that is significant, widely relevant, and actionable. We’re sifting the noise for the questions and insights that have the power to change all of our lives, for decades to come. For example, reverse-engineering is a big idea in that the concept is increasingly useful across multiple disciplines, from education to nanotechnology.

Themes are the seven broad umbrellas under which we organize the hundreds of big ideas that populate Big Think. They include New World Order, Earth and Beyond, 21st Century Living, Going Mental, Extreme Biology, Power and Influence, and Inventing the Future.

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Big Think’s contributors offer expert analysis of the big ideas behind the news.

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The Big Idea for Thursday, May 30, 2013

Everyone wants to know the trends that will take hold in the future. Is it possible to detect them as they emerge?

In today's lesson, Sparks & Honey CEO Terry Young explains how predicting the future is a matter of recognizing larger patterns and employing data analysis. Viewed in isolation, memes and ideas are merely interesting. Viewed within a larger context, or as part of a macrotrend, we can see how ideas are like living organisms, and how they shift in subtle ways over time. This makes ideas actionable, not just interesting. 


  1. 1 Thinking Beyond Memes: The Macrotrends that Matter
    Big Think Editors Big Think TV
  2. 2 The Deadly Important Insights of Big Data
    Jonathan Fowler and Elizabeth Rodd Big Think TV
  3. 3 You Are So Predictable: The Explosion of Predictive Analytics
    Jonathan Fowler and Elizabeth Rodd Big Think TV
  4. 4 Use Hard Trends to Create Your Company’s New Cash Cow
    Daniel Burrus Flash Foresights from Daniel Burrus


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