What is Big Think?  

We are Big Idea Hunters…

We live in a time of information abundance, which far too many of us see as information overload. With the sum total of human knowledge, past and present, at our fingertips, we’re faced with a crisis of attention: which ideas should we engage with, and why? Big Think is an evolving roadmap to the best thinking on the planet — the ideas that can help you think flexibly and act decisively in a multivariate world.

A word about Big Ideas and Themes — The architecture of Big Think

Big ideas are lenses for envisioning the future. Every article and video on bigthink.com and on our learning platforms is based on an emerging “big idea” that is significant, widely relevant, and actionable. We’re sifting the noise for the questions and insights that have the power to change all of our lives, for decades to come. For example, reverse-engineering is a big idea in that the concept is increasingly useful across multiple disciplines, from education to nanotechnology.

Themes are the seven broad umbrellas under which we organize the hundreds of big ideas that populate Big Think. They include New World Order, Earth and Beyond, 21st Century Living, Going Mental, Extreme Biology, Power and Influence, and Inventing the Future.

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Today's Big Idea: Finding Your Element

The Big Idea for Wednesday, July 03, 2013

In a troubled economy, schools and job seekers become extremely pragmatic, focusing more on teaching and acquiring the skills that are professionally in demand than on workers' well-being. Yet people’s increasing dissatisfaction with their professional lives is creating a profoundly dangerous situation – a disconnected society in which spending the majority of their time slogging through activities that have little meaning for them.

This is dangerous because at a moment in history in which we need energy and collective will to solve our increasingly complex problems, we can afford apathy and cynicism less than ever before.

Finding your element is a matter of taking personal responsibility and investing ongoing effort in finding the people, the tools and the answers that will result in a meaningful life. In the end, it’s far less exhausting than toiling away for years at something you don’t care about.



  1. 1 What it Means to Be in Your Element (with Sir Ken Robinson)
    Jason Gots Big Think Mentor
  2. 2 Margaret Cho: Tenacity Wins Out Over Nepotism and Talent
    Megan Erickson Think Tank
  3. 3 The Common Character Trait of Geniuses: A Passion for Abstraction
    James Gleick In Their Own Words
  4. 4 Where Does Passion Come From?
    Sam McNerney Moments of Genius

Today's Big Idea: Finding Y...

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