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We live in a time of information abundance, which far too many of us see as information overload. With the sum total of human knowledge, past and present, at our fingertips, we’re faced with a crisis of attention: which ideas should we engage with, and why? Big Think is an evolving roadmap to the best thinking on the planet — the ideas that can help you think flexibly and act decisively in a multivariate world.

A word about Big Ideas and Themes — The architecture of Big Think

Big ideas are lenses for envisioning the future. Every article and video on bigthink.com and on our learning platforms is based on an emerging “big idea” that is significant, widely relevant, and actionable. We’re sifting the noise for the questions and insights that have the power to change all of our lives, for decades to come. For example, reverse-engineering is a big idea in that the concept is increasingly useful across multiple disciplines, from education to nanotechnology.

Themes are the seven broad umbrellas under which we organize the hundreds of big ideas that populate Big Think. They include New World Order, Earth and Beyond, 21st Century Living, Going Mental, Extreme Biology, Power and Influence, and Inventing the Future.

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Mark Bittman on At-Home Cooking and the Cult of 'Foodies'

April 6, 2010, 12:00 AM
Bestselling cookbook author and New York Times food columnist Mark Bittman stopped by the Big Think offices a few weeks ago to talk with us about eating, cooking, and the cult of "foodies." For novice at-home cooks, he suggests keeping a set of sharp knives and a range of spices around in your kitchen -- as well as garlic, eggs, olive oil and other staples. Bittman adopted a healthier diet over the past few years, eating only fruits and vegetables before sundown (though whatever he wants in the evening) -- he explains how this has benefited him, and talks about what people can do on a daily basis to eat and cook better food.

He also touches on some current proposals circulating through state and local governments to tax sugary sodas and eliminate salt from restaurants, and reveals what he would prepare if he had nothing ready and guests arriving in an hour. And while he enjoyed shooting television episodes in Spain with Mario Batali and Gwyneth Paltrow (or at least drinking and eating with them afterthe show wrapped in the evenings), he says his wife and kids are his favorite people to cook for.

Mark Bittman on At-Home Coo...

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