What is Big Think?  

We are Big Idea Hunters…

We live in a time of information abundance, which far too many of us see as information overload. With the sum total of human knowledge, past and present, at our fingertips, we’re faced with a crisis of attention: which ideas should we engage with, and why? Big Think is an evolving roadmap to the best thinking on the planet — the ideas that can help you think flexibly and act decisively in a multivariate world.

A word about Big Ideas and Themes — The architecture of Big Think

Big ideas are lenses for envisioning the future. Every article and video on bigthink.com and on our learning platforms is based on an emerging “big idea” that is significant, widely relevant, and actionable. We’re sifting the noise for the questions and insights that have the power to change all of our lives, for decades to come. For example, reverse-engineering is a big idea in that the concept is increasingly useful across multiple disciplines, from education to nanotechnology.

Themes are the seven broad umbrellas under which we organize the hundreds of big ideas that populate Big Think. They include New World Order, Earth and Beyond, 21st Century Living, Going Mental, Extreme Biology, Power and Influence, and Inventing the Future.

Big Think Features:

12,000+ Expert Videos


Browse videos featuring experts across a wide range of disciplines, from personal health to business leadership to neuroscience.

Watch videos

World Renowned Bloggers


Big Think’s contributors offer expert analysis of the big ideas behind the news.

Go to blogs

Big Think Edge


Big Think’s Edge learning platform for career mentorship and professional development provides engaging and actionable courses delivered by the people who are shaping our future.

Find out more

Getting Personal With Your Cell Phone

January 25, 2010, 3:55 PM

His name may be Steel (David, that is), but Samsung's Senior VP of Strategic Marketing for North America is more interested in the warmer, fuzzier side of his company's products than in the hardcore tech side. Dominating consumer electronics in the coming decade, he explains in his Big Think interview, will mean nurturing the personal connection between users and their gadgets.

Our mobile phone "is the most personal object we all have," Steel claims. "We can leave home and leave our wallet behind, but if we leave home and we left our phone behind, chances are we're going to turn around and go back to pick it up." A more fun and customizable user experience is therefore the future of the phone, as it is the future of TVs and PCs (even if they never merge completely as some believe).

Steel also recounts his rise within Samsung and offers advice to young people entering today's forbidding business climate.


Getting Personal With Your ...

Newsletter: Share: