What is Big Think?  

We are Big Idea Hunters…

We live in a time of information abundance, which far too many of us see as information overload. With the sum total of human knowledge, past and present, at our fingertips, we’re faced with a crisis of attention: which ideas should we engage with, and why? Big Think is an evolving roadmap to the best thinking on the planet — the ideas that can help you think flexibly and act decisively in a multivariate world.

A word about Big Ideas and Themes — The architecture of Big Think

Big ideas are lenses for envisioning the future. Every article and video on bigthink.com and on our learning platforms is based on an emerging “big idea” that is significant, widely relevant, and actionable. We’re sifting the noise for the questions and insights that have the power to change all of our lives, for decades to come. For example, reverse-engineering is a big idea in that the concept is increasingly useful across multiple disciplines, from education to nanotechnology.

Themes are the seven broad umbrellas under which we organize the hundreds of big ideas that populate Big Think. They include New World Order, Earth and Beyond, 21st Century Living, Going Mental, Extreme Biology, Power and Influence, and Inventing the Future.

Big Think Features:

12,000+ Expert Videos


Browse videos featuring experts across a wide range of disciplines, from personal health to business leadership to neuroscience.

Watch videos

World Renowned Bloggers


Big Think’s contributors offer expert analysis of the big ideas behind the news.

Go to blogs

Big Think Edge


Big Think’s Edge learning platform for career mentorship and professional development provides engaging and actionable courses delivered by the people who are shaping our future.

Find out more

Would You Pay For A 3D Model Of Your Unborn Child?

November 29, 2012, 9:00 AM

What's the Latest Development?

Engineering company Fasotec has paired with a Tokyo medical clinic to offer expecting couples in Japan a whole new way to see their unborn children: Instead of an ultrasound, the mother gets an MRI scan, and the data is then converted into a 3D image using special modeling technology. Finally, a 3D printer prints the image using two different colors, resulting in a white-colored fetus surrounded by transparent "tissue." Currently a full-body model costs ¥100,000 (about $1,200), not including the MRI; next month a face-only model will be offered for half the cost.

What's the Big Idea?

Fasotec is using the offer of 3D model fetuses to publicize its regular work, which involves making similar models of internal organs for use in physician training. Even though the image resolution isn't perfect, the company says its customers love the service, which gives them a unique image to show friends and family. In a video interview, Fasotec marketing director Tomohiro Kinoshita says that mothers "said it felt great to see how their babies looked before birth, and to be able to actually hold the inside of their own body."

Photo Credit: Shutterstock.com


Would You Pay For A 3D Mode...

Newsletter: Share: