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We are Big Idea Hunters…

We live in a time of information abundance, which far too many of us see as information overload. With the sum total of human knowledge, past and present, at our fingertips, we’re faced with a crisis of attention: which ideas should we engage with, and why? Big Think is an evolving roadmap to the best thinking on the planet — the ideas that can help you think flexibly and act decisively in a multivariate world.

A word about Big Ideas and Themes — The architecture of Big Think

Big ideas are lenses for envisioning the future. Every article and video on bigthink.com and on our learning platforms is based on an emerging “big idea” that is significant, widely relevant, and actionable. We’re sifting the noise for the questions and insights that have the power to change all of our lives, for decades to come. For example, reverse-engineering is a big idea in that the concept is increasingly useful across multiple disciplines, from education to nanotechnology.

Themes are the seven broad umbrellas under which we organize the hundreds of big ideas that populate Big Think. They include New World Order, Earth and Beyond, 21st Century Living, Going Mental, Extreme Biology, Power and Influence, and Inventing the Future.

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Big Think’s contributors offer expert analysis of the big ideas behind the news.

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Big Think’s Edge learning platform for career mentorship and professional development provides engaging and actionable courses delivered by the people who are shaping our future.

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Spendthrifts & Tightwads Are Unhappy

November 25, 2010, 6:35 AM
As the mega-sales ramp up for Black Friday, some shoppers will rush to the malls ready to spend. Others will stay home and pinch their pennies. Both groups, according to a growing body of research, will probably end up unhappy. "Some people experience this distress a lot, where they typically spend less than they would like to, they pass up on indulgences, they buy cheaper versions when they could have bought higher quality items, and they end up kicking themselves afterwards," said Scott Rick, a marketing professor at the Ross School of Business at the University of Michigan in Ann Arbor. "On the other end of the spectrum," he said, people "chronically spend more than they should and end up kicking themselves, too."
 

Spendthrifts & Tightwads Ar...

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