What is Big Think?  

We are Big Idea Hunters…

We live in a time of information abundance, which far too many of us see as information overload. With the sum total of human knowledge, past and present, at our fingertips, we’re faced with a crisis of attention: which ideas should we engage with, and why? Big Think is an evolving roadmap to the best thinking on the planet — the ideas that can help you think flexibly and act decisively in a multivariate world.

A word about Big Ideas and Themes — The architecture of Big Think

Big ideas are lenses for envisioning the future. Every article and video on bigthink.com and on our learning platforms is based on an emerging “big idea” that is significant, widely relevant, and actionable. We’re sifting the noise for the questions and insights that have the power to change all of our lives, for decades to come. For example, reverse-engineering is a big idea in that the concept is increasingly useful across multiple disciplines, from education to nanotechnology.

Themes are the seven broad umbrellas under which we organize the hundreds of big ideas that populate Big Think. They include New World Order, Earth and Beyond, 21st Century Living, Going Mental, Extreme Biology, Power and Influence, and Inventing the Future.

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Pluto Up Close

February 5, 2010, 6:06 AM
NASA scientists have taken extraordinary photographs of former planet Pluto thanks to the technology of the Hubble Space Telescope, which has captured the spectacular gold-colored sphere. "Pluto, now classed as a dwarf planet, is so small and so distant that its surface has been a mystery to astronomers. Nasa compared the challenge to trying to see the markings on a football 40 miles away. But the Hubble Telescope has been able to reveal a treacle-coloured, mottled world with a peculiar bright frosty spot. It also revealed seasonal changes just like on Earth. Pluto is less that 1,500 miles in diameter and lies at the edge of the solar system. It is so far from the sun that it takes 248 years to make one orbit.The new pictures are the best view we will have of Pluto until a space probe called New Horizons flies past it in 2015.The £400 million spacecraft - the fastest ever sent into the solar system - reached Jupiter just a year after launch.'The Hubble images will remain our sharpest view of Pluto until NASA's New Horizons probe is within six months of its Pluto flyby,' a Nasa spokesman said. 'The Hubble pictures are proving invaluable for picking out the planet's most interesting-looking hemisphere for the New Horizons spacecraft to swoop over when it flies by Pluto in 2015'."

Pluto Up Close

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