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Luce’s Time

Henry Luce's magazines were shaped by the Time founder's "commitment, energy, moral inquiry, and high purpose; and ... arrogance, impatience, didacticism, and occasional dogmatism."

Henry Luce’s magazines were shaped by “the best of his missionary temperament—commitment, energy, moral inquiry, and high purpose; and . . . the worst as well—arrogance, impatience, didacticism, and occasional dogmatism.” Luce was “a passionately patriotic man” who “loved America and he idealized it.” He would often use his magazines as vehicles for the promotion of his own ideas and his favored political candidates.


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