What is Big Think?  

We are Big Idea Hunters…

We live in a time of information abundance, which far too many of us see as information overload. With the sum total of human knowledge, past and present, at our fingertips, we’re faced with a crisis of attention: which ideas should we engage with, and why? Big Think is an evolving roadmap to the best thinking on the planet — the ideas that can help you think flexibly and act decisively in a multivariate world.

A word about Big Ideas and Themes — The architecture of Big Think

Big ideas are lenses for envisioning the future. Every article and video on bigthink.com and on our learning platforms is based on an emerging “big idea” that is significant, widely relevant, and actionable. We’re sifting the noise for the questions and insights that have the power to change all of our lives, for decades to come. For example, reverse-engineering is a big idea in that the concept is increasingly useful across multiple disciplines, from education to nanotechnology.

Themes are the seven broad umbrellas under which we organize the hundreds of big ideas that populate Big Think. They include New World Order, Earth and Beyond, 21st Century Living, Going Mental, Extreme Biology, Power and Influence, and Inventing the Future.

Big Think Features:

12,000+ Expert Videos


Browse videos featuring experts across a wide range of disciplines, from personal health to business leadership to neuroscience.

Watch videos

World Renowned Bloggers


Big Think’s contributors offer expert analysis of the big ideas behind the news.

Go to blogs

Big Think Edge


Big Think’s Edge learning platform for career mentorship and professional development provides engaging and actionable courses delivered by the people who are shaping our future.

Find out more

Is the Future of Publishing on Facebook?

August 4, 2011, 11:30 AM

What's the Latest Development?

With Facebook's recent purchase of a small e-book design company, some are wondering if the social media giant has glimpsed the future of the publishing industry. The design company, Push Pop Press, is perhaps most well known for its interactive version of Al Gore's Our Choice which combines written text with photos, videos, charts and graphs. "Facebook has made it apparent over the last few years that it is not just a social network, but an entertainment distributor, too," says Nick Nilton at the New York Times' Bits Blog. 

What's the Big Idea?

The book is perhaps the world's most successful medium of cultural communication and today, its form and content are undergoing a revolution. Beyond the scaled innovation of the now-defunct Borders Books, which essentially cut overhead costs by making a bookstore into a distribution center, electronic media are making physical books irrelevant to the written word. Will we shortly witness the rise of "social newspapers" where content will be uploaded via a user-friendly interface into an attractive magazine-style format? 


Is the Future of Publishing...

Newsletter: Share: