A columnist at Bloomberg News cannot see how Goldman Sachs will escape its SEC fraud charges or rebuild its tarnished reputation. "It’s hard to imagine an allegation by the government that could be more damaging to Goldman’s reputation. This wasn’t the American public at large that Goldman supposedly ripped off, which might be forgivable or even praiseworthy from the view of Goldman’s shareholders. These were Goldman clients that Goldman allegedly ripped off, in an effort to please another Goldman client."