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We live in a time of information abundance, which far too many of us see as information overload. With the sum total of human knowledge, past and present, at our fingertips, we’re faced with a crisis of attention: which ideas should we engage with, and why? Big Think is an evolving roadmap to the best thinking on the planet — the ideas that can help you think flexibly and act decisively in a multivariate world.

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Big ideas are lenses for envisioning the future. Every article and video on bigthink.com and on our learning platforms is based on an emerging “big idea” that is significant, widely relevant, and actionable. We’re sifting the noise for the questions and insights that have the power to change all of our lives, for decades to come. For example, reverse-engineering is a big idea in that the concept is increasingly useful across multiple disciplines, from education to nanotechnology.

Themes are the seven broad umbrellas under which we organize the hundreds of big ideas that populate Big Think. They include New World Order, Earth and Beyond, 21st Century Living, Going Mental, Extreme Biology, Power and Influence, and Inventing the Future.

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Gadget Overload: Innovation too Fast for Consumers?

December 13, 2011, 10:00 AM
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What's the Latest Development?

An international study found about half of consumers feel high-tech manufacturers bring new products to market faster than they need them. This sense may be because the pace of innovation is too fast for consumers or that it's too slow. The latter refers to companies pushing out new offerings that are me-too products or with a just a few new features or tweaks.

What's the Big Idea?

Marketing schedules, not product innovation, are driving the corporate train, some consumers feel. Meanwhile, their top safety concerns are emissions and wireless radio waves. Many are uneasy living in a thickening cloud of radio waves from cellphone towers, Wi-Fi hot spots and the gadgets they communicate with. And where a product's parts are from matters more to them than where it was assembled.

 

Gadget Overload: Innovation...

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