What is Big Think?  

We are Big Idea Hunters…

We live in a time of information abundance, which far too many of us see as information overload. With the sum total of human knowledge, past and present, at our fingertips, we’re faced with a crisis of attention: which ideas should we engage with, and why? Big Think is an evolving roadmap to the best thinking on the planet — the ideas that can help you think flexibly and act decisively in a multivariate world.

A word about Big Ideas and Themes — The architecture of Big Think

Big ideas are lenses for envisioning the future. Every article and video on bigthink.com and on our learning platforms is based on an emerging “big idea” that is significant, widely relevant, and actionable. We’re sifting the noise for the questions and insights that have the power to change all of our lives, for decades to come. For example, reverse-engineering is a big idea in that the concept is increasingly useful across multiple disciplines, from education to nanotechnology.

Themes are the seven broad umbrellas under which we organize the hundreds of big ideas that populate Big Think. They include New World Order, Earth and Beyond, 21st Century Living, Going Mental, Extreme Biology, Power and Influence, and Inventing the Future.

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David Guggenheim's Tribulations

February 13, 2011, 7:10 AM
The documentary film maker who was determined not to make documentaries: "I had a plan. The best plan a 24-year-old could have: driving cross-country with everything he owned in a VW Jetta. I was driving from Washington, D.C., to Hollywood, and though some of the wrinkles had not been ironed out, I knew one thing for certain: I was not going to make documentaries. You see, my father made documentaries, and with four Oscars and a career spanning 40 years, he was revered by everyone—especially me. He had coaxed me to move to D.C. after college to work with him. But after a few weeks, I knew it wouldn’t pan out."

David Guggenheim's Tribulat...

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