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We are Big Idea Hunters…

We live in a time of information abundance, which far too many of us see as information overload. With the sum total of human knowledge, past and present, at our fingertips, we’re faced with a crisis of attention: which ideas should we engage with, and why? Big Think is an evolving roadmap to the best thinking on the planet — the ideas that can help you think flexibly and act decisively in a multivariate world.

A word about Big Ideas and Themes — The architecture of Big Think

Big ideas are lenses for envisioning the future. Every article and video on bigthink.com and on our learning platforms is based on an emerging “big idea” that is significant, widely relevant, and actionable. We’re sifting the noise for the questions and insights that have the power to change all of our lives, for decades to come. For example, reverse-engineering is a big idea in that the concept is increasingly useful across multiple disciplines, from education to nanotechnology.

Themes are the seven broad umbrellas under which we organize the hundreds of big ideas that populate Big Think. They include New World Order, Earth and Beyond, 21st Century Living, Going Mental, Extreme Biology, Power and Influence, and Inventing the Future.

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Big Think’s contributors offer expert analysis of the big ideas behind the news.

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Big Think’s Edge learning platform for career mentorship and professional development provides engaging and actionable courses delivered by the people who are shaping our future.

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Boeing’s Braintrust

December 24, 2009, 6:52 AM
“Boeing’s 787 Dreamliner looks like any other airliner, so it might be hard for anyone but an airplane geek to get so excited about its inaugural flight. But the energy-efficient airliner is a bold step forward for Boeing, and for aviation. As much as the 787 Dreamliner looks like the jet that carried you on that cramped, uncomfortable flight last month, almost everything about it is new. From the extensive use of composite materials and advanced aerodynamics to its fuel-efficient Rolls Royce engines and all-electric systems, Boeing is betting the 787 will be the plane to usher in a cleaner, greener future for the airline business. Boeing claims the 787 is 20 percent more fuel-efficient than comparably sized jets. With fuel being airlines’ number one cost after payroll, Boeing’s plan to build a thriftier airplane came at just the right time, said analyst Richard Aboulafia of the Teal Group. ‘You get one shot a decade to launch an all-new product, and in terms of what customers were looking for, they got it right,’ he says. ‘They designed something that is just what airlines want for their premium customers, an efficient airplane for point-to-point international routes.’”
 

Boeing’s Braintrust

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