What is Big Think?  

We are Big Idea Hunters…

We live in a time of information abundance, which far too many of us see as information overload. With the sum total of human knowledge, past and present, at our fingertips, we’re faced with a crisis of attention: which ideas should we engage with, and why? Big Think is an evolving roadmap to the best thinking on the planet — the ideas that can help you think flexibly and act decisively in a multivariate world.

A word about Big Ideas and Themes — The architecture of Big Think

Big ideas are lenses for envisioning the future. Every article and video on bigthink.com and on our learning platforms is based on an emerging “big idea” that is significant, widely relevant, and actionable. We’re sifting the noise for the questions and insights that have the power to change all of our lives, for decades to come. For example, reverse-engineering is a big idea in that the concept is increasingly useful across multiple disciplines, from education to nanotechnology.

Themes are the seven broad umbrellas under which we organize the hundreds of big ideas that populate Big Think. They include New World Order, Earth and Beyond, 21st Century Living, Going Mental, Extreme Biology, Power and Influence, and Inventing the Future.

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Big Think’s contributors offer expert analysis of the big ideas behind the news.

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Hitler's Books

over 4 years ago

In a new book, Timothy Ryback examines Adolf Hitler's private library. He asserts that books were important in shaping the Führer's life, and looks for insights in the books' margin notes.

What's New at Big Think

What Is Memory, Anyway?

over 4 years ago

"A few snapshots." According to novelist Tim O'Brien, that's all our minds retain of our childhoods, adulthoods, and even the people we've loved most deeply. "And that's memory? Little remnant of a lifetime, that's what's left to us?" O'Brien isn't the only one fascinated and baffled by the ...

Daylight Atheism

The Case for a Creator: Credential Inflation

over 4 years ago

The Case for a Creator, Chapter 10 Chapter 10 of Case, which concerns human consciousness and the brain, is an interview with J.P. Moreland, a Christian philosopher and theologian. Like many of Strobel's other interview subjects, Moreland is not a scientist and has no scientific credentials to ...


Hummer Bummer

over 4 years ago

"Hummers are stupid and wasteful and if they go away because no one wants to buy one, that'll be just a little sad," writes Penn Jillette. "It's always a little sad to lose some stupid."