What is Big Think?  

We are Big Idea Hunters…

We live in a time of information abundance, which far too many of us see as information overload. With the sum total of human knowledge, past and present, at our fingertips, we’re faced with a crisis of attention: which ideas should we engage with, and why? Big Think is an evolving roadmap to the best thinking on the planet — the ideas that can help you think flexibly and act decisively in a multivariate world.

A word about Big Ideas and Themes — The architecture of Big Think

Big ideas are lenses for envisioning the future. Every article and video on bigthink.com and on our learning platforms is based on an emerging “big idea” that is significant, widely relevant, and actionable. We’re sifting the noise for the questions and insights that have the power to change all of our lives, for decades to come. For example, reverse-engineering is a big idea in that the concept is increasingly useful across multiple disciplines, from education to nanotechnology.

Themes are the seven broad umbrellas under which we organize the hundreds of big ideas that populate Big Think. They include New World Order, Earth and Beyond, 21st Century Living, Going Mental, Extreme Biology, Power and Influence, and Inventing the Future.

Big Think Features:

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Browse videos featuring experts across a wide range of disciplines, from personal health to business leadership to neuroscience.

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World Renowned Bloggers

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Big Think’s contributors offer expert analysis of the big ideas behind the news.

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Big Think Edge

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Big Think’s Edge learning platform for career mentorship and professional development provides engaging and actionable courses delivered by the people who are shaping our future.

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Blog Posts

IdeaFeed

Selling Authenticity

Missing
about 4 years ago

Naomi Klein's 2000 book "No Logo" inadvertently served as the most influential marketing manual of the decade, writes Andrew Potter. "Much of No Logo is devoted to documenting the ways small groups of committed activists retaliated by turning the power of the brand back on itself. But 10 years later ...

IdeaFeed

Publishing Fearlessly

Missing
about 4 years ago

"We need to make visible the full life of the book: the months of writing and editing; the book as advertisement for, and latterly souvenir of, itself; the book as site of engagement and start of a conversation," writes James Bridle. "We should learn not only from other content industries, but from ...

IdeaFeed

Reviving Cities

Missing
about 4 years ago

Tim Logan writes that the trouble with talent attraction as an economic development strategy is that talent seeks opportunity. "A gay-friendly vibe and a good indie rock scene may draw newcomers, but to keep them, you need jobs. ... Most of us want the opportunity to use our talent, our creativity ...

IdeaFeed

Scanning for a Cure

Missing
about 4 years ago

A recent study of multiple sclerosis has found no genetic dissimilarities between identical twins who have and don't have the disease. "We find no smoking gun on the genetic level," said National Center for Genome Resources geneticist Stephen Kingsmore. It’s still possible that a genetic factor in ...

IdeaFeed

Obama's Census Check

Missing
about 4 years ago

Elizabeth Chang writes that Barack Obama shouldn't have checked "African American" on his census form because he is biracial. "Multiracial people need to be accepted and acknowledged -- even celebrated. The president's choice disappoints me, and it seems somewhat disingenuous," writes Chang. "If the ...

IdeaFeed

Who's Paying?

Missing
about 4 years ago

In the current political climate, raising taxes is outside the realm of rational discussion, writes Dennis Jett. "Those who are the loudest constantly demand lower taxes and less government and their mantra is reported as though it were a universally held belief." But deferring infrastructure ...

IdeaFeed

Asteroid Ice

Missing
about 4 years ago

Two teams of researchers have confirmed that an asteroid circling the sun between the orbits of Mars and Jupiter has water ice and organic compounds—traits that had previously been associated with comets, but not asteroids. The findings suggest that early Earth may have gotten water for its oceans ...

Think, See, Feel

Is the Scarlet Letter a G for Goldman?

Scarletletter
about 4 years ago

The members of the Senate Permnanent Subommittee on Investigations were angry. Their anger was predictably performative, and often nasty. McCaskill’s analogy of Goldman Sachs to a bookie managing bets on an MU football game was, while artfully conceived, respectfully dismissed by the quiet bankers ...