What is Big Think?  

We are Big Idea Hunters…

We live in a time of information abundance, which far too many of us see as information overload. With the sum total of human knowledge, past and present, at our fingertips, we’re faced with a crisis of attention: which ideas should we engage with, and why? Big Think is an evolving roadmap to the best thinking on the planet — the ideas that can help you think flexibly and act decisively in a multivariate world.

A word about Big Ideas and Themes — The architecture of Big Think

Big ideas are lenses for envisioning the future. Every article and video on bigthink.com and on our learning platforms is based on an emerging “big idea” that is significant, widely relevant, and actionable. We’re sifting the noise for the questions and insights that have the power to change all of our lives, for decades to come. For example, reverse-engineering is a big idea in that the concept is increasingly useful across multiple disciplines, from education to nanotechnology.

Themes are the seven broad umbrellas under which we organize the hundreds of big ideas that populate Big Think. They include New World Order, Earth and Beyond, 21st Century Living, Going Mental, Extreme Biology, Power and Influence, and Inventing the Future.

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Think Tank Posts

Big ideas in little doses

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Think Tank

Managing Modesty

about 3 years ago

The idea that “change is the only constant” goes back at least as far as Heraclitus, who first proposed that famous concept more than 2500 years ago. In this age of globalization and free information, his words are truer than ever. People are adopting new values, markets are in upheaval, new ...

Think Tank

Collapsing and Rebuilding: The Physics of 9/11

about 3 years ago

What's the Big Idea? Skyscrapers represent the culmination of thousands of years of physics - the math of Archimedes, the experiments of Galileo, Newton's Laws of Motion – brought together under one very high roof. Like mountains, they can be counted on to impress you when you're looking for ...

Think Tank

The Man Who Pickled Justin Bieber's Hair

about 3 years ago

“In these changing and uncertain times, pickles are one thing we can preserve.”   – Rick Field, C.E.O Rick’s Picks   What’s the Big Idea? What do TV and pickle production have in common? There’s really only one person you can ask, and according to him, there’s a lot of overlap. At the ...

Think Tank

Apple Without Steve Jobs

about 3 years ago

Guy Kawasaki tells Big Think the secret to Apple's success has been Steve Jobs's ability to anticipate where the market will be heading, as opposed to simply reacting to where the market is already going. Watch the video here: